QNB3065 - Manager - Brand and Corporate Identity (Qatarization)

About QNB

Established in 1964 as the country’s first Qatari-owned commercial bank, QNB Group has steadily grown to become the largest bank in the Middle East and Africa (MEA) region.

QNB Group’s presence through its subsidiaries and associate companies extends to more than 31 countries across three continents providing a comprehensive range of advanced products and services. The total number of employees is more than 28,000 serving up to 20 million customers operating through 1,000 locations, with an ATM network of 4,300 machines.

QNB has maintained its position as one of the highest rated regional banks from leading credit rating agencies including Standard & Poor’s (A), Moody’s (Aa3) and Fitch (A+). The Bank has also been the recipient of many awards from leading international specialised financial publications.

Based on the Group’s consistent strong financial performance and its expanding international presence, QNB currently ranks as the most valuable bank brand in the Middle East and Africa, according to Brand Finance Magazine.

QNB Group has an active community support program and sponsors various social, educational and sporting events.

Role Summary

The incumbent is primarily responsible for executing the branding/ rebranding plan in the branch and ensuring that all variables, measurements and data are taken into consideration when implementing/ installing branding items.

Role Description

• Act within the limits of the powers delegated to the incumbent.
• Consider how internal and external longer-term issues affect area plans.
• Support strategic planning activities and communicate plans to the internal and external customers.
• Anticipate business units’ need and ensure comments and approvals are delivered on time.
• Encourage and guide people in exceeding set standards on service delivery.
• Clearly articulate the vision behind branding and re-branding merchandise into practical processes and initiatives.
• Deploy and manage customer focused initiatives in order to bring positive cultural change.
• Assist customers in all their queries on Bank’s product and seek solution to their requests.
• Maintain activities in accordance with Service Level Agreements (SLAs) with internal departments/units to achieve improvements in turn-around time.
• Build and maintain strong/effective relationships with related departments/units to achieve the Group’s objectives.
• Provide timely/accurate data to external/internal Auditors, Compliance, Financial Control and Risk when required.
• Act as a custodian of the branding guidelines and ensure all branding items are being delivered with respect to these guidelines.
• Check the placement of the logo, the reality of the image and the location of the website,
• Ensure the use of the correct font size and colours.
• Ensure full step alignment and existence of selected symbols.
• Manage any branding request internally or externally.
• Communicate any need for exceptions in the guidelines to the SEVP in a detailed manner and seek approval if possible.
• Evaluate work accuracy on the basis of abiding by the guidelines.
• Develop Brand promotional items.
• Manage and monitor stands for conferences and events especially for special customers such as QNB first.
  
  

Qualifications

• University graduate with a degree in Business advertising, marketing, or related discipline.
• Minimum of 2 years’ experience in advertising or logistics preferably with a local/ Gulf bank entailing responsibilities of event management.
  
  

Note: you will be required to attach the following:

• Resume/CV