-
Shopee

Marketing Analyst, Tracking & Infrastructure - Regional Brand & Growth Marketing

Shopee
Singapore · Full-time · Mid-Senior

Job Description

We are seeking an experienced and detail-oriented Tracking and Marketing Data Analyst to design, build, and deliver advanced tracking solutions for our marketing functions. This role involves collaboration with regional and local teams across eight countries, ensuring effective tracking and data-driven decision-making for our marketing strategies.

  • Develop and implement tracking solutions tailored to specific marketing functions, ensuring seamless integration across various platforms and regions
  • Work closely with business stakeholders and web/app development teams to deliver accurate and efficient tracking solutions
  • Provide actionable insights through comprehensive reporting and data extraction to support and refine marketing strategies
  • Configure, QA, and debug tracking solutions using Google Tag Manager and other tracking tools to ensure data accuracy and reliability
  • Collaborate with data engineers to manage and analyse big data using the Hadoop ecosystem at Shopee

Requirements

  • Minimum of 2 years of experience in web/app tracking implementation and analytics tools, with a solid understanding of deep linking
  • Proficiency in Python and SQL for data manipulation and analysis
  • Advanced knowledge of Google Analytics/Firebase for web and app implementation, and experience with Google Tag Manager, including creating events and triggers using JavaScript
  • Basic understanding of server-side tracking methodologies
  • Meticulous and possesses strong business acumen to interpret data effectively
  • Passionate about data and adept at solving complex problems

Key Skills

Ranked by relevance

big data python server hadoop sql
Login to Apply
Posted
Feb 02, 2025
Type
Full-time
Level
Mid-Senior
Location
Singapore
Company
Shopee

Industries

Internet Marketplace Platforms Technology Information Internet

Categories

Business Development Marketing

Related Jobs

3 roles aligned with this opportunity

View all jobs
View Job Details
The Irish Times
Related

Senior Data Scientist

2026-05-29

Full-time
Associate
Ireland
Internet Marketplace Platforms
Information Technology
View Job Details
EPAM Systems
Related

DevOps Engineer

2026-05-27

Full-time
Associate
Argentina
Software Development
Engineering
View Job Details
Hays
Related

Database & Software Development Engineer

2026-05-21

Full-time
Mid-Senior
Ireland
Software Development
Information Technology