Marketing Technology Consultant

About Capgemini:

Capgemini is a global business and technology transformation partner, helping organizations to accelerate their dual transition to a digital and sustainable world, while creating tangible impact for enterprises and society. It is a responsible and diverse group of 340,000 team members in more than 50 countries. With its strong over 55-year heritage, Capgemini is trusted by its clients to unlock the value of technology to address the entire breadth of their business needs. It delivers end-to-end services and solutions leveraging strengths from strategy and design to engineering, all fueled by its market leading capabilities in AI, cloud and data, combined with its deep industry expertise and partner ecosystem. The Group reported 2023 global revenues of €22.5 billion.

Job Overview:

We are seeking a highly experienced Marketing Technology Consultant to join our team. The ideal candidate will have extensive experience working with banks and other financial institutions, bringing a unique blend of consulting and technology expertise. This role requires a deep understanding of the Chief Marketing Officer's (CMO) organization within a bank and the ability to provide insights and solutions based on current trends in the financial services industry.

Key Responsibilities:

• Collaborate with CMOs and their teams to understand their marketing technology needs and challenges.
• Provide strategic consulting services to banks and financial institutions, focusing on marketing technology solutions.
• Analyse current marketing technology trends and their impact on the financial services industry.
• Develop and implement marketing technology strategies that align with the client's business objectives.
• Offer insights and recommendations based on industry best practices and emerging trends.
• Work closely with cross-functional teams to ensure seamless integration of marketing technology solutions.
• Conduct workshops and training sessions for clients to enhance their understanding and utilization of marketing technology.
• Stay updated with the latest developments in marketing technology and financial services.

Qualifications:

• Bachelor's degree in Marketing, Business, Information Technology, or a related field. A Master's degree is preferred.
• Extensive experience (10+ years) in marketing technology consulting, specifically within the banking and financial services sector.
• Proven track record of working with CMOs and senior marketing leaders in banks and financial institutions.
• Strong understanding of marketing technology platforms, tools, and trends.
• Excellent analytical and problem-solving skills.
• Exceptional communication and presentation skills.
• Ability to work independently and as part of a team.
• Strong project management skills with the ability to manage multiple projects simultaneously.

Preferred Skills:

• Experience with CRM systems, marketing automation tools, and data analytics platforms.
• Knowledge of regulatory requirements and compliance in the financial services industry.
• Certification in relevant marketing technology platforms (e.g., Salesforce, HubSpot, Adobe Marketing Cloud).

Let's talk about what's in it for you!

Passionate people are Capgemini's Ace of Spades - join us to discover a career that will challenge, support and inspire you. Working at Capgemini you'll find the rewards are more than just financial. You will work alongside some very smart and inspiring people on exciting projects and you will also enjoy incredible benefits. We offer flexible work practices and 40 hours of self-development every year with a huge selection of learning opportunities to choose from.

As "Architects of Positive Futures", Capgemini actively supports the community in 3 ways:

Diversity and Inclusion - we believe diversity of thought fuels excellence and innovation, which is why we positively encourage applications from suitably qualified candidates regardless of their gender identity, ethnicity, sexual orientation, religion, ability, intersex status or age. To support our commitment to diversity and inclusion, we celebrate special events and days of significance that are important to our employees such as Diwali, Bastille Day, Pride, IDAHOBIT, IWD and International day of people with Disabilities. Our Employee Resource Groups Women@Capgemini and OutFront support the grassroots passion of employees to drive our diversity agenda and effect change.

Digital inclusion - at Capgemini we are using our skills to drive social impact initiatives focusing on helping society address the impact of the digital and automation revolution. We also provide employees with opportunities to give back to the community through charity projects and volunteer days.

Environmental Sustainability - Capgemini joined the CDP's (Carbon Disclosure Project) prestigious "A list" for its commitment to the Net-Zero economy. We are focusing on helping our clients transform towards more sustainable business models and committing to reduce our own carbon emissions (GHG) by 20% per employee by 2020.

Recognized by Ethisphere as one of the World's Most Ethical Companies for the last 10 years in a row, ethics and values are at the heart of Capgemini's corporate culture and business. Embedded in our DNA, our seven values - Honesty, Boldness, Trust, Team Spirit, Freedom, Fun and Modesty - have remained the same since company inception in 1967. To see how we bring these values to life, click here to listen to some of our employee’s stories.

Come join us, bring your whole self to work, create new possibilities for you, your customers and your community and help us to be Architects of Positive Futures.