Join our Global Commercial Organization’s Digital Merchandising team, where you'll drive data-informed strategies to optimize player engagement, acquisition, and merchandising performance across EA APP, Epic, Steam, Nintendo, Xbox, and PlayStation.
As a Data Scientist, you will analyze trends, build and maintain merchandising performance forecasts, provide strategic recommendations, and shape merchandising performance by working independently while collaborating across teams.
Key Responsibilities:
Merchandising Performance Forecasting
- Analyze historical data and player trends to develop accurate performance forecasts based on core KPIs.
- Oversee forecasting processes, lead reviews, and prepare insights for senior stakeholders.
- Collaborate cross-functionally to align objectives and provide actionable reports.
Performance Analysis & Insights
- Conduct in-depth analysis of partner channels (traffic, engagement, conversion rates).
- Leverage in-game insights to enhance merchandising strategies and player journeys.
- Apply attribution models to measure marketing and merchandising impact.
- Address gaps in full-journey metrics with actionable insights.
Channel Strategy Optimization
- Evaluate and enhance channel-specific merchandising strategies to drive reach, engagement, and conversions.
- Leverage A/B testing and player segmentation to maximize performance.
Data Visualization & Storytelling
- Transform complex data into clear, actionable insights for senior leadership.
- Build compelling reports and dashboards using Looker, Tableau, or Power BI.
- Communicate the impact of merchandising decisions through strong presentation skills.
Advanced Technical & AI Skills
- Deep Learning & Predictive Analytics – Leveraging AI-driven insights to enhance merchandising strategies.
- NLP & Text Analytics – Analyzing user reviews, in-game behavior, and store feedback for actionable insights.
- Big Data Processing – Hands-on experience with Spark, Databricks, or Snowflake for large-scale data analysis.
- API Integration & Automation – Utilizing REST APIs, Python scripting, or JavaScript to optimize analytics workflows.
Project Ownership & Innovation
- Lead new projects to enhance merchandising performance, identifying opportunities for improvement.
- Develop analytics roadmaps, tools, and processes to propel business growth.
Qualifications
- 5+ years in analytics, focusing on merchandising, channel performance, or marketing in console gaming or digital platforms.
- Strong knowledge of Steam, Xbox, and PlayStation storefronts.
- Experience mentoring or managing other analysts.
- Proven ability to collaborate within a globally diverse organization.
- Proficiency in SQL, R Studio, Python, Excel, and Google Sheets.
- Expertise in data visualization tools (Looker, Tableau, Power BI).
- Experience in statistical modelling (e.g., regression, classification) and data engineering (pipelines, blending data sources).
- Familiarity with machine learning techniques.
- A growth-oriented, proactive mindset with the ability to thrive independently.
- Data storytelling & persuasive presentation – Crafting compelling narratives to influence senior leadership.
- Agile project management – Experience with JIRA, Confluence, or Scrum for effective project execution. Ownership and end-to-end execution of projects with minimal oversight.
- Cross-cultural collaboration – Working efficiently within a globally distributed team with diverse market needs.
- Experience with Looker, Airtable, JavaScript for integrating analytics into merchandising workflows represents an advantage.
Key Skills
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- Posted
- Mar 31, 2025
- Type
- Full-time
- Level
- Mid-Senior
- Location
- Bucharest
- Company
- Electronic Arts (EA)
Industries
Categories
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