Data Analyst (Marketing)

TicketSwap is on a mission to become the world’s favorite marketplace to safely buy and sell tickets. With over 15 million fans across 36 countries, we’re building a platform that fans love and trust. As we expand and innovate, we’re tackling exciting challenges – from enhancing our fan experience to scaling our platform globally.

Driven by our passion for technology and live events, we are always looking for talented, data-driven individuals to help us shape the future of fan experiences. At TicketSwap, our fans are at the heart of everything we do, and we’re on the hunt for a data-savvy, organized, and proactive Data Analyst to support mainly our Performance Marketing and CRM efforts.

Are you ready to help elevate TicketSwap as the go-to destination for fans worldwide? Read on to find out more! 👇

Full-time

• Amsterdam
  
  
  

What You Can Expect From The Work

Based in Amsterdam working from our HQ, you will:

• Analyze the performance of paid campaigns across channels like Google Ads, Meta, Tiktok, Snapchat and more.
• Measure and optimize the ROI of online and offline advertising initiatives.
• Monitor and report on budget allocation, campaign performance, and ad effectiveness.
  
  
  

CRM And Retention Insights

• Collaborate with the CRM team to analyze customer segmentation, retention strategies, and engagement patterns.
• Identify data-driven opportunities to improve customer activation and retention across all stages of the lifecycle.
  
  
  

Cross-Team Collaboration

• Work closely with marketing, analytics, and product teams to understand business needs and translate them into actionable insights.
• Help prioritize and execute growth initiatives using data-backed recommendations.
  
  
  

KPI Reporting & Dashboards

• Develop and maintain dashboards to track critical metrics, including conversion rates, customer acquisition costs, and website/app traffic.
• Regularly report on marketing and CRM KPIs to guide strategy and execution.
  
  
  

About You

• You are based in The Netherlands, are an EU resident, or have an existing visa to work here. A relocation package is not provided.
  
  
  

Educational Background

• A Bachelor’s or Master’s degree in Statistics, Applied Mathematics, Economics, Computer Science, Engineering, or a related field.
  
  
  

Professional Experience

• 2/3 years of experience in marketing, business, or product analytics, ideally in a fast-paced environment, marketplace experience is a huge plus.
• Hands-on experience with analytics tools, including SQL and large datasets.
• Hands-on experience with DBT or equivalent tool for data transformation
  
  
  

Technical Skills

• Proficiency in data visualization tools like Looker, Power BI, Tableau, or Data Studio.
• Knowledge of statistical and data modeling tools (Python is a strong plus).
• Hands on experience with multi touch attribution models (Nice to have).
  
  
  

Marketing Knowledge

• Familiarity with CRM data analysis and customer journey optimization.
• Experience with ad platforms like Facebook Business Manager, Google Ads, or DV360.
• Knowledge of CDPs or DMPs (e.g., Segment, Rudderstack) is an advantage.
  
  
  

Soft Skills

• Exceptional attention to detail and problem-solving abilities.
• Proven ability to work independently and proactively engage stakeholders.
• Strong organizational skills with the ability to manage multiple projects simultaneously.
  
  
  

Excited and ready to join our team?

TicketSwap is looking for the best and motivated talent out there no matter your nationality, gender, sexual preference or religious beliefs. 🚀

Research shows that women and those in traditionally underrepresented groups tend to apply only if they check all the boxes. That’s a shame, as we want to build a diverse and inclusive team. If you know you’ve got what it takes but don’t quite meet every requirement for the role, we still encourage you to apply.

Apply now – we'll take a look and get back to you as soon as possible! 💥

Proactive acquisition from 3rd parties is not appreciated.