Digital Content Designer

Location: Sydney, Australia

Type: Full-Time

Format: Hybrid (1 day WFH)

Experience: 1+ years in digital content creation and design

At Dimple Color (dimplecolor.com.au), we’re redefining beauty with our premium colour lenses that have gone global! Bold, modern, and made to empower self-expression. With a fast-growing eCommerce presence and a vibrant visual brand, we’re on the lookout for a Digital Content Designer to craft and execute high-impact visuals across social media, email marketing, and video platforms.

As our Digital Content Designer, you’ll be at the heart of our content engine—designing visually compelling assets that span Instagram, TikTok, campaign emails, and more. You’ll work closely with marketing and creative teams to ensure everything we share reflects our brand and connects emotionally with our audience. You will work closely with the Creative team to generate innovative and engaging video editing and industry-first graphic design content.

• Social Media Design: Create engaging, on-brand visual content for Instagram, TikTok, and other emerging platforms—including posts, stories, carousels, and short-form videos.
• Campaign Emails: Design visually strong, conversion-focused email campaigns that align with promotions, product launches, and brand storytelling.
• Video Editing: Produce and edit short-form video content using tools like CapCut (or similar), including transitions, sound, captions, and effects.
• Brand Consistency: Maintain visual cohesion across all creative assets and touchpoints.

• Collaborate with the marketing team to translate campaign ideas into creative concepts and deliverables.
• Contribute to the content calendar by proposing and producing fresh creative ideas aligned with product drops and seasonal trends.
• Support influencer and UGC content by repackaging visuals for brand use (e.g., email, organic posts, ads).

• Stay current with design, video, and social trends to keep Dimple visually relevant and innovative.
• Work with marketing to test and optimize creative assets based on performance insights (e.g., engagement rates, click-throughs).

• 1+ years in a creative or digital design role, ideally within a fashion, beauty, or lifestyle brand.
• Experience designing for social and email marketing; bonus if you've worked in eCommerce.

• Strong visual design skills with proficiency in Adobe Creative Suite (especially Photoshop and Illustrator) and Figma.
• Video editing capability using tools like CapCut, Adobe Premiere Pro, or Final Cut Pro.
• An eye for social-first content—dynamic, engaging, and platform-optimized.
• Comfort with creating for both mobile-first and desktop contexts (emails, site banners, etc.).

• A visual storyteller with a deep appreciation for branding and aesthetics.
• Highly organized, with strong attention to detail and ability to manage deadlines.
• Passionate about beauty, trends, and bringing creative ideas to life.

• Be part of a creative, fast-growing brand making waves in beauty and wellness.
• Work from our beautiful new warehouse-style office in Zetland (5 min walk from Green Square Station).
• Join a fun, collaborative team that values creativity and innovation.
• Enjoy annual team offsites, social events, and opportunities to grow your career.