Senior Web Analyst (Google-oriented)

Are you a seasoned Google analytics expert with a passion for data and challenging tracking tasks? If so, this could be the perfect opportunity to join EPAM as a Senior Web Analyst, where your expertise in Google web analytics tools will be the driving force behind our data-driven success stories. We seek a solid professional to support our clients with data-based recommendations and actionable insights.

The remote option applies only to the Candidates who will be working from any location in Latvia.


Feel free to work remotely from anywhere across Latvia or connect with colleagues at our Riga office.

Responsibilities

• Develop a measurement strategy and collaborate with the product ownership team to define KPIs for product success
• Implement user behavior tracking, utilizing creative approaches for effective data capturing
• Collect business requirements for tracking and provide them to the development team
• Design complex end-to-end analytics pipelines encompassing web analytics, advertising and CRM systems
• Make data-based recommendations on how to improve clients’ online strategy
• Conduct in-depth research on various aspects of customers' online strategies
• Set up and execute A/B and MVT tests: hypothesis generation, sample volume estimation, experiment planning, reporting
• Build insightful automated dashboards
  
  
  

Requirements

• 3+ years of Web Analytics experience
• Experience in a variety of Google web analytics tools (audit, setup, reporting, working with API): Google Analytics, Google Tag Manager, Google Data Studio, Google BigQuery
• Skills in implementing tags using tag management systems (including writing custom tags on JavaScript & jQuery)
• Expertise in creating and explaining dashboard reports, using data visualization tools
• Knowledge of Web Analytics project documentation development and maintenance
• Proficiency in A/B testing
• Background in EDW, like BigQuery/Amazon Redshift/Snowflake
• Communication skills, ability to explain analytical things for non-technical stakeholders
• English level: B2 and above
  
  
  

Nice to have

• Competency in SQL, R, Python
• Knowledge of JavaScript
• Experience in online marketing or product analytics
• Skills in statistics and analytics with an ability to spot trends in data
• Degree in Marketing, Mathematics, Statistics, Engineering
  
  
  

We offer

• Engineering Heritage: Best-in-class experts sharing a culture of engineering excellence and tackling complex engineering challenges for over 30 years.
• Advanced Tech Stack: Innovative projects where you can apply or enhance your expertise in Cloud, Data, AI, and other emerging technologies.
• World-Class Clients: Work closely with 295+ of the Forbes Global 2000 on creating disruptive solutions that make a global impact.
• Professional Growth: Exceptional support for career development with comprehensive resources for upskilling or reskilling in pioneering practices.
• GenAI Community: Strong AI competencies with 600+ experts across 55+ locations driving GenAI-enabled transformation journeys.
• Entrepreneurial Culture: If you're passionate and dedicated to improving business transformation, we provide the support you need to bring your ideas to life.
• Hybrid Setup: The flexibility to work from any location in Latvia, whether it's your home or our office in Riga.
• Other Benefits: Additional vacation and trust days, private health insurance, Employee Stock Purchase Plan and more.
  
  
  

About EPAM


EPAM is a leading global provider of digital platform engineering and development services. For over 30 years, our team has helped leading brands navigate the waves of digital transformation, building solutions that help them stay competitive through constant market disruption.

With offices in 55+ countries, EPAM has grown in Latvia to over 130+ talented innovators in 2 years. We foster creativity and unconventional ways of doing things, welcoming like-minded professionals to join us.