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Responsibilities
Content Creation and Curation:
- Assist in developing and executing a comprehensive social media content calendar aligned with our brand's voice and objectives.
- Help brief in and create visually appealing and engaging content, including photos, videos, graphics, and written posts, tailored to each platform.
- Source and curate relevant content from other sources to share with our audience.
- Collaborate with the marketing team to develop campaigns and promotions.
- Utilize social media management tools to schedule posts for optimal engagement across different time zones and demographics.
- Ensure timely publishing of content according to the calendar.
- Monitor and respond to comments, messages, and mentions in a timely and professional manner.
- Actively engage with our audience by responding to comments, participating in conversations, and fostering a sense of community.
- Identify and collaborate with influencers and brand ambassadors to expand our reach.
- Track and analyze key social media metrics to measure performance and identify areas for improvement.
- Generate regular reports on social media activity, engagement, and ROI.
- Stay informed about emerging social media trends and best practices.
- Maintain an in-depth knowledge of each platform's features, algorithms, and advertising options.
- Optimize content for maximum visibility and engagement on each platform.
- Ensure all social media profiles are up-to-date and accurately represent our brand.
Education:
- Currently pursuing a Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- Prior experience in social media management or a related internship is a plus, preferably in the wedding or lifestyle industry.
- Basic understanding of social media platforms (Pinterest, Facebook, Instagram, TikTok, LinkedIn, and YouTube).
- Excellent written and verbal communication skills.
- Proficiency in graphic design and video editing software (e.g., Adobe Photoshop, Premiere Pro) is a plus.
- Experience with social media management tools (e.g., Hootsuite, Sprout Social, Zoho Social, Publer) is a plus.
- Strong analytical and reporting skills.
- Creative and innovative mindset.
- Passion for weddings and lifestyle.
- This is an internship position.
- We offer a competitive internship stipend and benefits package.
- To apply, please submit your resume, cover letter, and a portfolio of your social media work.
- We are committed to creating a diverse and inclusive workplace. We encourage applications from all qualified candidates, regardless of their background.