Growth Marketing Manager

Company Overview:

Dyor is building a decentralized social investing app to help new investors discover and invest in high-quality Web3 and DeFi projects easily, through a seamless Swipe interface and gamified social investing. Think, Robinhood or Etoro, but it's for on-chain investing - 100% non-custodial & permission-less.

Position Overview:

We are seeking an ambitious and eager-to-succeed Growth Marketing Manager to join our team and drive innovative marketing strategies that enhance our company's growth and maximize customer acquisition. At Dyor we don't believe in good performance we believe that everything starts with you showing up and trying to solve a problem.

Why Join Us:

This is your chance to gain valuable experience in the cryptocurrency industry and experience a true grassroots start-up environment. We don't know what tomorrow will bring, but that is part of the excitement to come to work and give it your all.

Responsibilities

• Manage and optimize paid advertising campaigns (PPC, display, social), while continuously exploring and testing new acquisition strategies.
• Develop and implement strategies to retain existing users and boost engagement.
• Execute comprehensive CRM strategies (email and mobile), including audience segmentation and A/B testing.
• Monitor and analyze campaign performance, leveraging insights to make informed decisions and improve KPIs.
• Conduct in-depth research to uncover growth opportunities in international markets.
• Work closely with internal and external partners to innovate and develop compelling marketing strategies.
• Stay updated on market trends to adapt marketing strategies accordingly.

Requirements:

• Most important requirement is to download and try out our App on IOS or Android by searching for "dyor" or "dyor exchange"
• At least 3 years of hands-on experience in growth marketing, with a strong track record of successfully driving user acquisition and retention in fast-paced environments.
• Demonstrated ability to design, execute, and optimize digital marketing campaigns across various channels (PPC, social, display) to achieve measurable results.
• In-depth knowledge of CRM and email marketing platforms, with experience using CleverTap or similar tools.
• Strong analytical skills with experience using data analytics tools to interpret performance metrics and implement strategic optimizations.
• Exceptional organizational skills and the ability to juggle multiple projects while maintaining attention to detail and deadlines.
• Familiarity with the crypto industry is a plus.

What Dyor can offer you:

• Competitive salary package based on your experience and availability (Full-time or part-time)
• Opportunity to gain hands-on experience and build a portfolio in the blockchain and cryptocurrency industry.
• Mentorship from experienced designers and professionals in the field.
• Flexible working hours to accommodate student schedules.
• Work on-site, hybrid or completely remote your choice!
• Dynamic and collaborative work environment.

The reality of Dyor:

We are a growing team of young professionals trying to make the most innovative and rewarding experience in the world of cryptocurrency. There will be a lot of challenges and frustration, but together, we will overcome them, emerge stronger, and ultimately succeed.