MarTech Developer

Position Title: MarTech Developer

Location: Brussels, Belgium

Duration: 4 Months

Languages: Dutch or French and English

Work mode: Hybrid

Job Description:

As an expert in Marketing Technologies within the IT team, you will be responsible for a qualitative technical implementation and maintenance of digital tracking and tagging solutions to capture the behaviour of our players on the digital platforms of the client. To do this, you work together with various stakeholders within the organization of both IT and business. You collect tracking requirements from your business colleagues; you help our user experience team to set up an A/B test and you monitor the performance of our platforms together with your IT colleagues. As a technical web analyst, you will therefore play a key role in the implementation and maintenance of tools that contribute to the digital user experience for all our players.

These will be your tasks:

• Debugging tag management implementations
• Technical implementation of marketing tools
• Integrating APIs and configuring event-driven tracking systems
• Monitoring the data quality in our digital analytics solution
• Ensure that all marketing tracking is in line with the GDPR guidelines provided by the business
• Developing creative solutions for correct and valuable data collection (e.g.: server-side tagging, cookie less tracking, etc.)
• Briefing development teams and supporting them in QA processes

You already have experience with front-end development (JavaScript, jQuery, HTML, CSS), an analytical mind and turn problems into solutions. You are independent but able to function in different teams. Smooth communication is of great importance here. You are interested in data and want to understand the "why" behind people's digital behaviour. In addition, you will stay up to date with the latest digital tooling trends in analytics and marketing technology. You dare to get your hands dirty and don't shy away from experimenting with new technologies or tools.

Pluses:

• Experience with APIs
• Experience with mobile SDKs (Android, iOS)
• Experience with digital analytics tools such as Google Analytics and Adobe Analytics
• Experience with tag management systems (GTM, Launch, Tealium)
• Experience with data management platforms (DMP, CDP)
• Experience with personalization (dynamic content)
• Experience with software development best practices

Roles

Confirmed Web Development Analyst

Skills

CSS

digital analytics

HTML

JavaScript

jQuery

Tag Management