Web & Mobile Tracking Specialist (f/m/x)

The DCA & Data (the A stands for Avengers) department is on a mission to transform RBI’s digital marketing and grow our customer base. From digital marketing over tracking setups to data analytics and science use cases, our natural habitat is the digital universe. You run on data, love to get into the nitty-gritty part of tracking, and are hyped about digging into some code snippets? We’ll be happy if you join us on our mission!

Your Mission At RBI

• Implement and manage web and mobile tracking solutions for data collection.
• Set up web analytics platforms and related measurement tools.
• Partner with in-house and external teams to test and optimize tracking implementations.
• Develop technical instructions for developers based on project briefs and specifications.
• Serve as the technical contact for measurement implementation requests.
• Act as a consultant for the Group marketing team and other units on web and mobile analytics topics.
• Test, validate, optimize, and troubleshoot tagging and collection implementations.
• Analyse online user behavior and customer journeys to deliver actionable insights.
  
  

Your Core Competencies

• At least 2 years of hands-on experience with tag management systems in web and mobile app environments.
• Proficiency with Web Analytics platforms and web measurement tools, especially the Google Tech Stack (Google Analytics 4, Google Cloud, Google Tag Manager).
• Experience working with mobile measurement tools (especially Adjust) is a plus.
• Ability to read and edit JavaScript code, HTML, and CSS.
• Strong understanding of Web and Browser Technologies and Web APIs.
• Ability to interpret data to extract actionable insights and conclusions.
• Good understanding of the digital marketing landscape and the impact of measurement technologies on websites and online advertisements.
• A curious mind that stays on top of trends as well AI as an enabler for your work and efficiency.
• Excellent German and English skills (C1 level required).
  
  

What's In It For You

• Flexible work week: Flexible hours, extensive work-from-home options, and 30 days/year remote work from any EU country.
• Global community: 75+ nationalities, English as the company language, and work permit support. Our teams thrive on collaboration and mutual respect.
• Career growth: We believe in continuous learning and proactive career development. Take on challenging work that stretches your abilities, attend trainings, and use new technologies to make a lasting impact.
• Stay healthy: Subsidized canteen, well-being programs, check-ups, and sport allowances.
• Save money: Discounts, exclusive banking terms, and a free public transport pass.
• Family support: Child allowances, gender-neutral parental leave, bilingual company kindergarten, and holiday childcare.
• Competitive salary: Starting at EUR 44.800 gross p.a. excluding overtime, with potential overpayment based on experience and qualifications. We are happy to discuss your actual salary in person.
  
  

For questions regarding our application process, please feel free to take a look on our website or check out our FAQ.

Your Contact

Nina Kokorovic

Talent Acquisition Team