Content Marketing Manager

We are a B2B SaaS company registered in the USA and selling internationally, with all marketing aimed at an English-speaking audience.

We already serve 1,000+ customers. Our proprietary technology sits at the intersection of AI and lead generation. Our target clients are marketing and IT freelancers and agencies.

Markets: USA, Canada, EU.

We’re hiring a B2B SaaS marketer for English-speaking markets (You’ll join a five-person marketing team and drive lead growth in the USA / Canada plus the EU.)

Current inbound volume

We generate 250–350 SQLs per month through:

• SEO
• PPC (Facebook, X, LinkedIn)
• Influencer marketing
• SMM (X, LinkedIn)
• Cold email + LinkedIn outreach

Mission & KPIs

Grow demo-qualified SQLs to 650 per month at a cost per SQL ≤ $65 via PPC and influencer channels (SEO welcome, too). Traffic will flow to:

• Direct-response landing pages
• VSL funnels
• Educational & automated-webinar funnels

What you’ll own

• Design & execute strategies to hit 650 demo bookings / mo, CAC ≤ $250
• Run and/or manage paid campaigns (hands-on or through vendors)
• Build & optimize funnels: landing pages, messaging, offers, copy, video, etc.
• Analytics, reporting, A/B testing across every stage
• Optional: source and manage influencer collaborations in the US freelance/agency space
• Optional: expand SEO

What you’ll need to win

• 3+ years in a similar B2B SaaS or EdTech marketing role for the US/Canadian market
• Track record of 1,000+ SQL demo bookings / mo on international markets
• Mastery of analytics tools (GA, Mixpanel, Tableau or similar)
• CRM fluency (HubSpot, Salesforce, etc.)
• Funnel design & analysis skills
• Hands-on experience with Google Ads, LinkedIn Ads, Facebook Ads
• Fluent English
• Proven ability to hire/manage SEO, PPC, SMM, influencer vendors
• Experience deploying $30k+ monthly PPC/influence budgets while meeting CAC targets

What we offer

• $1,000–2,000 base salary + KPI bonuses up to $3,000–4,000 total (final package based on experience)
• Official contract with a fast-growing, US-registered company
• Clear path to CMO
• 5/2 schedule in your time zone