Director of Product Marketing

The company is seeking a Director of Product Marketing to lead its mobile game marketing efforts. This role involves collaborating closely with developers to define the unique value of its games and create effective go-to-market strategies. This is a great opportunity to shape the success of the company’s games.

Responsibilities

• Collaborating closely with game developers to grasp the essence of new titles, including their target audience and distinctive value proposition.
• Creating a thorough go-to-market plan.
• Keeping up-to-date with mobile gaming trends and competitor tactics to maintain a competitive edge.
• Overseeing the entire communication strategy for the game, developing messaging that effectively engages target audiences across multiple channels.
• Interpreting user data and app store analytics to pinpoint areas for enhancement and refine marketing approaches.
• Leading a team of product marketing experts, offering mentorship and direction.
  
  

REQUIREMENTS

• Over 5 years of experience in game development.
• Familiarity with free-to-play games, with a strong preference for casual titles.
• Proven leadership and project management experience.
• Skilled in market segmentation and data analytics.
• Fluent in English.
  
  

WHAT THEY OFFER

• 100% remote work
• Alternatively, hybrid or on-site in the locations where the company has offices
• Budget for sports and health insurance
• Performance bonuses
• All necessary equipment
  
  

ABOUT THE COMPANY

It’s a mobile game development company and publisher, having the team scattered across the globe and being represented in 10 countries. The company specializes in developing top casual free-to-play games that are played by millions of people all around the world.

Size of the studio: 840 people

Work mode: Remote or on-site

Office locations: Sweden, Montenegro, Bulgaria, Kazakhstan, Ukraine, Georgia, Armenia, Malta, etc.

Platform: mobile

Game Engine: Unity