Marketing and Content Assistant

📍 Location: South America - Remote

💵 Salary Range: $1400- $2100

⏰ Working hours: Full time

🌟 Position Overview:

We are seeking a proactive and driven Marketing and Content Assistant to join one of our clients in the US. Our client's firms specialize in a range of legal services, including Criminal Defense, Personal Injury, Immigration, Corporate Law, and Blockchain Law. The ideal candidate will play a crucial role in their marketing strategy, managing daily tasks and driving innovation to enhance their marketing processes. This role requires someone capable of creating, optimizing, and distributing high-quality content, with a strong understanding of SEO and an ability to ensure brand visibility across multiple platforms.

🌟 Key Responsabilities:

• Content Creation & Optimization: Draft and optimize articles for SEO and backlinking, collaborating with our content writer to ensure accuracy and quality.
• Content Distribution: Manage and distribute content across social media channels, including LinkedIn, Instagram, Twitter, Facebook, and Google My Business, to maintain consistent brand engagement.
• Visual Content Development: Design and publish infographics and other visual content to highlight firm activities and team updates, utilizing tools like Canva for impactful visuals.
• Newsletter Management: Create, format, and distribute bi-weekly newsletters to keep our audience informed and engaged, building brand awareness.
• Business Development Support: Identify engagement opportunities such as podcasts, publications, badges, and awards. Manage related applications and coordinate with attorneys to gather necessary content.
• Content Metrics & Strategy: Track and analyze engagement metrics to refine content strategies, continuously improving reach and effectiveness.
• Video Editing: Edit podcasts, webinars, and other video content for publication across platforms (experience in video editing is preferred).
• Process Improvement: Innovate within the marketing function, suggesting and implementing strategies to improve workflow, outreach, and content effectiveness.
• Ad-Hoc Marketing Tasks: Provide additional support for varied marketing initiatives, such as research, campaign coordination, and content creation for other projects.

🌟 Qualifications:

• At least 2 years of experience as a marketing assistant
• Proven experience in content creation, SEO, and digital marketing.
• Familiarity with social media management and scheduling tools.
• Proficiency in graphic design tools, especially Canva, for creating high-quality visual content.
• Strong written communication skills, with experience in drafting, editing, and publishing articles and blogs.
• Highly organized and able to meet deadlines in a fast-paced, remote work environment.
• Experience with email marketing platforms and newsletter management.
• Bilingual proficiency in Spanish and English (verbal and written)

🌟 Nice to have:

• A background in marketing for law firms
• Experience in video editing for content creation, especially for podcast and social media.
• Proficiency in the following tools: ClickUp, WordPress, YouTube, Adobe (for video/picture editing), ChatGPT, and Google Workspace.

This role is a unique opportunity to help shape and grow our client's brands. As part of their team, you’ll create content that drives engagement and ensures their presence across platforms. Apply now to be an integral part of their marketing journey!