Sales Director

Company Description

CNS (Computer Network Systems) is a technology company in the middle-east & has over 30 years of successful achievements and long-term partnerships with distinct customers across the region.

We are an IT distributor & our expertise are in Banking & Financial Service Insurance, Technology Enablement, IT Outsourcing, Cyber security, Digital Infrastructure, Hybrid Cloud, Digital Workplace, Customer Experience, Digital Transformation, and Block Chain.

We are a Part of the Ghobash Group of Companies, CNS spread across the region with offices in Abu Dhabi, Dubai, Oman, and Kuwait providing a holistic approach that covers all aspects of information communication technology system integration, consultancy, operation, managed services, and IT outsourcing.

CNS also has state-of-the-art network operation centers in Abu Dhabi and Dubai that develop in-house software and applications providing end-to-end solutions to our customers and partners.

Job Description

We are seeking a dynamic and results-oriented Sales Director to lead our enterprise sales organization across key verticals including Government, BFSI, Healthcare, Oil & Gas, Transportation, and Education. This is a strategic leadership role responsible for driving revenue growth, deepening client relationships, and positioning CNS as a trusted partner in digital transformation.

Key Responsibilities

Sales Strategy & Revenue Growth

• Define and execute a multi-year sales strategy aligned with CNS’s technology roadmap and business transformation goals.
• Drive YoY revenue growth across targeted verticals (Government, BFSI, Healthcare, Oil & Gas, Transportation, and Education).
• Ensure delivery of quarterly and annual sales targets with a consistent focus on margin improvement and deal profitability.
• Build a forward-looking sales pipeline focused on new client acquisition, whitespace mapping, and long-term revenue growth.
  
  

Client & Market Engagement

• Build and maintain trusted relationships with C-level executives, enterprise clients, and government stakeholders.
• Oversee strategic account management and customer lifecycle planning to maximize retention, satisfaction, and wallet share.
• Champion a consultative selling approach and position CNS as a digital transformation partner of choice.
• Actively identify and engage greenfield opportunities across underpenetrated verticals and geographies.
  
  

Team Leadership & Performance Management

• Lead, coach, and develop a high-impact team of sales leaders, practice heads, and pre-sales professionals.
• Establish sales KPIs, cadence rituals, and incentive plans to foster a performance-driven sales culture.
• Collaborate closely with HR to implement capability-building programs and succession plans.
• Ensure team accountability for governance, ethics, and compliance in all sales engagements.
  
  

Solution & Partnership Alignment

• Work with Practice Heads and Technical Directors to ensure solution readiness and pre-sales excellence.
• Strengthen strategic alliances with Tier 1 OEMs and vendors, ensuring GTM alignment and compliance.
• Influence the overall ICT portfolio based on market trends, competitive intelligence, and client feedback.
• Evaluate partner performance regularly to ensure alignment with CNS’s compliance and delivery standards.
  
  

Sales Operations & Governance

• Drive sales forecasting accuracy, pipeline health, and CRM utilization.
• Institutionalize best practices in bid management, deal qualification, and contract governance in partnership with the Bid Management Office (BMO).
• Work with Finance and Legal to ensure risk-mitigated deal structuring and credit control.
• Champion a strong internal control environment across all sales processes, ensuring regulatory and contractual compliance.
  
  

Qualifications

• Education: Bachelor's degree in Computer Engineering, IT, or Business. MBA or equivalent preferred.
• Experience: Minimum 15 years in enterprise B2B sales within the ICT or systems integration industry, with at least 5 years in a senior leadership role.
• Regional exposure in the GCC, preferably UAE.
• Certifications: PMP, CISSP, AWS, or relevant technology certifications are a plus.
  
  

Additional Information

Compliance with policies and procedures based on the ISO standards adopted by CNS.