Social Media Marketing Manager

Remote | Design team are in UK/EU and core team is US based

Glow isn’t a company. It’s an energy infrastructure protocol accelerating the shift from fossil fuels to solar. One that shifts power — literally and figuratively — from centralized institutions to the people building clean energy.

With $35M+ raised from top tier VCs Union Square Ventures, Protocol Labs, and Framework Ventures, over 40,000 panels installed, and a major brand launch pioneered by Red Antler, Glow is ready to shine harder, faster, and smarter.

Glow is not into green clichés. Glow is blockchain-native, exploding with category defining innovations, and uncomfortably ambitious.

In July 2025, Glow launched their new brand identity via a new website and across all marketing touchpoints. V1 of the protocol was highly successful and over $23m of solar has been installed utilising Glow. Over the coming months Glow is rolling out V2 of the protocol which brings greater flexibility for different regions to programme their own solar-backed initiatives on Glow. To help turbo-charge Glow’s growth plans, Glow will be appearing on Heroes of the Environment which is being aired on CNBC across the USA.

You’ll work closely with the founder (who scaled his last protocol to a $4bn valuation), and a strategically focused content team with 35+ combined years of award-winning experience working for companies like Nike, Adidas, Unilever & Virgin and launching blockchains Sia, Flare Network & Fetch.ai.

Your role? To craft, support and accelerate Glow’s global & regional growth ambitions. You will be one crafting content narratives and executing on the strategy you have helped to craft. 

• Glow has a huge opportunity to become the No1 feel good major use case that the entire blockchain industry can cite as being game-changing use of the decentralised technologies.
• You will be building one of the world’s most advanced DePINs which has already made industry defining progress.
• Glow’s team is full of change the world candour but also highly experienced protocol development, decentralised energy and blockchain launches. You’ll join a no-fluff, high-performance team that prizes substance over noise
• Work in a fully remote, flexible environment with a passionate, global team with quarterly all team gatherings in San Francisco. 
• Competitive salary with potential token incentives.
• Work with experienced operators who will train you up to become a CMO.
  

• You will be the fulcrum of the content team, collaborating closely with Founder, CTO, CMO and Design Director to bring Glow’s vision and product roadmap to life across all marketing touch points.
• Listen and respond to the community.
• Deep research into decentralised energy, DePIN and DeFi.
• Strategically construct content strategy to fuel Glow’s growth flywheel.
• Write and optimise content with best practice formats on X, LinkedIn, Instagram, TikTok, as well as blogs.
• Roll out Glow’s new Red Antler - designed identity across digital, film, print, and socials.
• React fast to market moments — while building long-term brand value.
  

• Bachelor’s degree educated minimum
• 5+ years experience minimum
• Relevant blockchain experience
• The team is academic and Glow’s marketing needs to appeal to deep-tech industry leaders so having a mind attuned to engineering and computer science will be bonus along with marketing best practice.
• Exceptional writing, editing, and storytelling skills, with the ability to adapt tone and style to different platforms and audiences.
• Active participation in crypto communities (e.g., Twitter, Discord, Telegram) and familiarity with crypto culture, memes, and jargon.
• Creative, proactive, detail-oriented, and a team player with excellent communication and interpersonal skills. Passionate about Decentralised Energy, DeFi and community building.
• Proficiency in social media management tools (e.g., Hootsuite, Buffer, Sprout Social) and analytics platforms (e.g.,Google Analytics, Twitter Analytics).
• Knowledge of paid social media advertising and campaign optimization (e.g., Twitter Ads, Reddit Ads).
• Strong organizational and project management skills, with the ability to handle multiple priorities in a fast-paced environment. 
• Fast, independent, detail-driven

• Remote-first, async-friendly, timezone-aware
• Quarterly offsites in SF
• Flat structure, high trust, radical ownership
• Backed by multi-unicorn investors
• Culture = pace × precision × purpose

If you’re confident you can scale Glow to the next level please apply now. Not ready to apply just yet, or have some questions? Please email Dominic Moore: [email protected]