Marketing Manager

Company Description

LinkedIn is the world’s largest professional network, built to create economic opportunity for every member of the global workforce. Our products help people make powerful connections, discover exciting opportunities, build necessary skills, and gain valuable insights every day. We’re also committed to providing transformational opportunities for our own employees by investing in their growth. We aspire to create a culture that’s built on trust, care, inclusion, and fun – where everyone can succeed.

Join us to transform the way the world works.

Job Description

This role can be based in New York City or San Francisco.

At LinkedIn, our approach to flexible work is centered on trust and optimized for culture, connection, clarity, and the evolving needs of our business. The work location of this role is hybrid, meaning it will be performed both from home and from a LinkedIn office on select days, as determined by the business needs of the team.

We are seeking qualified candidates for the role of Marketing Manager, NAMER Customer Marketing. This person will support the strategy and execution of Account-Based Marketing (ABM) programs across LinkedIn’s Strategic Accounts and Large Customers in NAMER. As part of the Global Customer Marketing team, you will contribute to targeted, high-impact marketing campaigns that influence pipeline and accelerate product adoption for LinkedIn Ads. Your remit will encompass a close partnership with our Global Business Organization and cross-functional marketing teams to activate targeted plays, lead key initiatives, and deepen relationships with priority accounts. This role requires strategic execution, data-driven decision-making, and customer obsession to design breakthrough marketing campaigns that set the standard for ABM excellence and deliver value to LinkedIn Ads’ priority accounts.

Responsibilities:

• Support execution of Account-Based Marketing (ABM) programme for LinkedIn Ads in NAMER.
• Collaborate with other ABM leads and cross-functional partners to execute full-funnel, targeted campaigns to life through customer engagements
• Report and track campaign and program performance, capturing key learnings and contributing to ongoing optimization.
• Prepare campaign recaps and performance reviews for stakeholder and leadership reporting.
• Demonstrate customer obsession and LinkedIn’s culture and leadership values.
• Build strong relationships with cross-functional counterparts. Resolve or escalate challenges as needed.
• Own high-impact tactics and personalized experiences that reinforce LinkedIn’s leadership in B2B marketing and deepen strategic customer relationships.
  
  
  

Qualifications

Basic Qualifications:

• BS degree in marketing-related field or equivalent experience.
• 1+ years of experience driving Account-Based Marketing or Customer Marketing programs.
• 1+ years working in cross-functional teams, particularly in the intersection between sales and marketing.
  
  
  

Preferred Qualifications:

• Familiarity working with Enterprise-level customers or Fortune 100 companies
• Strong interpersonal and communication skills with a proven ability to work collaboratively and efficiently with other marketing and business teams
• AI literacy or subject-matter expertise in applying AI to solve marketing problems
• Passion for activating audience-centric programs through creativity, experiences, and storytelling
  
  
  

Suggested Skills:

• Account-Based Marketing or Customer Marketing
• Executive engagement
• Strategic planning
• Cross-functional leadership
  
  
  

LinkedIn is committed to fair and equitable compensation practices.

The pay range for this role is $100,000 to $156,000. Actual compensation packages are based on several factors that are unique to each candidate, including but not limited to skill set, depth of experience, certifications, and specific work location. This may be different in other locations due to differences in the cost of labor.

The total compensation package for this position may also include annual performance bonus, stock, benefits and/or other applicable incentive compensation plans. For more information, visit https://careers.linkedin.com/benefits.

Additional Information

Equal Opportunity Statement

We seek candidates with a wide range of perspectives and backgrounds and we are proud to be an equal opportunity employer. LinkedIn considers qualified applicants without regard to race, color, religion, creed, gender, national origin, age, disability, veteran status, marital status, pregnancy, sex, gender expression or identity, sexual orientation, citizenship, or any other legally protected class.

LinkedIn is committed to offering an inclusive and accessible experience for all job seekers, including individuals with disabilities. Our goal is to foster an inclusive and accessible workplace where everyone has the opportunity to be successful.

If you need a reasonable accommodation to search for a job opening, apply for a position, or participate in the interview process, connect with us at [email protected] and describe the specific accommodation requested for a disability-related limitation.

Reasonable accommodations are modifications or adjustments to the application or hiring process that would enable you to fully participate in that process. Examples of reasonable accommodations include but are not limited to:

• Documents in alternate formats or read aloud to you
• Having interviews in an accessible location
• Being accompanied by a service dog
• Having a sign language interpreter present for the interview
  
  
  

A request for an accommodation will be responded to within three business days. However, non-disability related requests, such as following up on an application, will not receive a response.

LinkedIn will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by LinkedIn, or (c) consistent with LinkedIn's legal duty to furnish information.

San Francisco Fair Chance Ordinance

Pursuant to the San Francisco Fair Chance Ordinance, LinkedIn will consider for employment qualified applicants with arrest and conviction records.

Pay Transparency Policy Statement

As a federal contractor, LinkedIn follows the Pay Transparency and non-discrimination provisions described at this link: https://lnkd.in/paytransparency.

Global Data Privacy Notice for Job Candidates

Please follow this link to access the document that provides transparency around the way in which LinkedIn handles personal data of employees and job applicants: https://legal.linkedin.com/candidate-portal.