Hubspot expert - CRM & lifecycle marketing

TripleTen

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Hubspot expert - CRM & lifecycle marketing

• Marketing
• Estonia
• Senior
• Part-time
  
  

Description

Nebius Academy empowers companies to achieve their business goals by bridging talent gaps in Data Science, AI for professionals, Python Development, and Management. Our transformative approach includes tailored training programs, informed by comprehensive pre-training assessments, ensuring precise alignment with client needs. With expert-led content and personalized mentoring, we help employees excel and achieve new levels of proficiency.

We’re looking for a hands-on freelance HubSpot Marketing CRM Specialist to help us build, manage and execute operational CRM and lifecycle marketing activities for our B2B global marketing team. You’ll be responsible for the setup, maintenance, and optimization of HubSpot, ensuring our CRM workflows, lead tracking, segmentation, and reporting run smoothly. This role is purely operational: implementing, testing, and iterating processes to support acquisition, nurturing, re-engagement, onboarding, and upsell campaigns.

This is a project-based role. Project Scope & Commitment

• Duration: ~2 months full‑time (30–40 hours/week)
• Follow‑up support: ~5 hours/month for an additional 2 months
  
  

Please note that after applying for this position, you will be required to complete a test assignment.

What you will do

• Seamless CRM Operations: Set up and manage HubSpot logic, properties, lifecycle stages, and integrations for smooth marketing‑sales alignment.
• Clean, Actionable Data: Maintain a deduplicated database with accurate segmentation and reliable lead source tracking across all campaigns.
• Effective Lifecycle Journeys: Build and optimise workflows for acquisition, nurturing, re‑engagement, onboarding, and upselling to improve conversion rates.
• Clear Funnel Visibility: Create actionable dashboards and reports showing funnel velocity, conversion drop‑offs, and revenue attribution.
• Data‑Driven Optimisation: Test and refine CRM strategies (e.g., segmentation, email cadence, conversion flows) in collaboration with marketing leaders.
• Sales Enablement Impact: Improve lead scoring and handoff quality to help sales close more deals, faster.
  
  

Success Metrics (Example Targets)

• Process in place to have 90% of MQLs processed and assigned within 24h.
• 4+ automated workflows live within first 4 weeks.
• CRM dashboards with full funnel visibility delivered by month 2.
• 10% increase in lead-to-SQL conversion via scoring + segmentation updates.
  
  

Requirements

Required

• 5+ years of experience managing HubSpot CRM and automation.
• Proven experience implementing workflows from acquisition to upsell.
• Strong understanding of B2B lifecycle marketing.
• Experience creating dashboards and reporting in HubSpot.
• Fluent in English (Spanish and Russian is a plus).
  
  

Nice to Have

• Experience collaborating with sales or RevOps teams.
• Familiarity with digital education or tech sectors.
• Working knowledge of tools like Webflow, Google Analytics, Notion, or Miro.
  
  

What we can offer you

Project Scope & Commitment

• Duration: ~2 months full‑time (30–40 hours/week)
• Follow‑up support: ~5 hours/month for an additional 2 months
  
  

What We Offer

• Remote, flexible work — collaborate from anywhere.
• Competitive project-based compensation, aligned with your experience.
• Autonomy to shape solutions.
• A smooth digital workspace — we work in Slack, Notion, Zoom, HubSpot, HiBob for seamless collaboration.
• Opportunity to work on an ambitious global product with rapidly growing reach.
• A diverse and close-knit international team across the US, LATAM, Europe, Brazil and more.
  
  

Disclosures

• At this time we are unable to offer H-1B, L-1A/B sponsorship opportunities.
• This job description is not designed to contain a comprehensive listing of activities, duties, or responsibilities that are required. Nothing in this job description restricts management's right to assign or reassign duties and responsibilities at any time.
• TripleTen is an equal employment opportunity/affirmative action employer and considers qualified applicants for employment without regard to race, color, religion, sex, national original, age, religion, disability, marital status, sexual orientation, gender identity/expression, protected military/veteran status, or any other legally protected factor.
  
  

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