Channel Marketing Specialist

We are looking for a Channel/Partnership Marketing Specialist, to join our Trevolution team within Dyninno Group travel division.

Trevolution is a global leader in air ticketing and travel services, serving retail and corporate clients in 50+ markets. With over 20 years of expertise and an entrepreneurial spirit at our core, we combine modern tech with a customer-first approach to simplify travel. We partner with 70+ airlines, offering a full booking experience with expert support – focused on value and convenience. Our products, including online sales, call bookings, and semi-OTAs, are continually expanding to meet market trends.

As a Channel/Partnership Marketing Specialist, you will play a pivotal role in driving customer acquisition and revenue growth by managing ads on various travel marketing channels, e.g., partner websites, including popular travel websites such as Kayak, Skyscanner, and other relevant platforms. You will be responsible for both optimizing existing partnerships and exploring new opportunities to attract quality leads to our website.

Responsibilities:

Channel Management:

• Take full ownership of managing advertisements on travel marketing channels (e.g., partner websites and other relevant platforms).
• Oversee the performance of existing ads and placements with current vendors/partners, ensuring continuous optimization for maximum ROI.

Traffic and Leads Growth:

• Proactively search for, test, and discover new opportunities for traffic and leads growth within the existing partnerships and channels.
• Collaborate with the marketing and creative teams to design compelling ad campaigns that drive high-quality traffic and conversions.

Partnership Development:

• Identify and pursue potential new partnerships with travel websites, affiliate networks, and other relevant platforms to expand our marketing reach and diversify traffic sources.
• Build strong relationships with partners and negotiate favourable advertising placements and rates.

Analytics and Reporting:

• Regularly monitor and analyse key performance metrics, such as CTR, conversion rates, customer acquisition costs, and ROI.
• Provide detailed reports to the executive team, highlighting campaign performance and actionable insights.

A/B Testing and Optimization:

• Conduct A/B testing on ad creatives, copy, and landing pages to continually improve campaign performance and enhance the user experience.

Market Research:

• Stay up to date with industry trends, competitor strategies, and emerging marketing channels to identify new opportunities for growth.

Budget Management:

• Collaborate with the CMO to allocate and manage the marketing budget effectively across various channels, ensuring optimal return on investment.

Requirements:

• Bachelor's degree in marketing, business, or a related field (is an advantage).
• Self-driven and result-oriented, with a passion for achieving targets and driving business growth.
• Strong analytical skills and ability to interpret data to make data-driven decisions.
• Excellent communication and negotiation skills to build and maintain partnerships with vendors and other stakeholders.
• Good knowledge of Latvian, as well as English language as the company is international and has foreign employees and partners, and the nature of the work requires close cooperation with them.

Will be considered an advantage:

• Proficiency in using analytics tools and ad platforms (e.g., Google Analytics/GA4, Looker).
• Experience in partnership marketing, performance marketing, conversion rate optimization, and lead generation.

There is no one-size-fits-all here, we are quite flexible and use an individual approach with every Candidate we meet. While getting familiar during our interview, we try to understand where your working experience, professional skills and future contribution to the company can be applied within our multiple business projects.

We don't want to set limits, but if we are naming the numbers, then the range for this position starts from 1,900 EUR gross depending on the applicant's professional experience in the relevant field.

With us you will:

• Be a part of a top-tier team of professionals, work on global projects that reach millions worldwide, create complex one-of-a-kind in-house products and solutions.
• Learn and exchange ideas in lectures and workshops led by colleagues and team leads.
• Get health benefits: fully covered health insurance after end of the trial period (dentistry, out-patient treatment, mental health, medicine, etc.), well-being activities, vaccination days.
• Enjoy employee discount programs and have fun at monthly internal activities and celebrations.
• Work from a modern and well-equipped office in the center of Riga, with parking space for bikes and scooters, fresh fruits and coffee on a daily basis.

We thrive in a dynamic global culture where collaboration and a competitive, sales-focused mindset are key, always empowering our team to seize learning and growth opportunities.

Ready to bring new energy into travel with us? Join us!

Please note that the processing of your personal data takes place in accordance with the privacy notice, which could be found here - https://dyninno.com/en/privacy-notice-latvia/

Personnel selection is provided by the competence center of the Dyninno group DYNATECH LLC, Reg. No. 40203110019, address: Jeruzalemes Street 1, Riga, LV-1010, license issued by the SEA for the provision of work placement services No.61/2021 (17.11.2021.)