B2C Product Management Manager

Location:

Roma, IT, 00154

Requisition ID: 17823

Brightstar is an innovative, forward-thinking global leader in lottery that builds on our renowned expertise in delivering secure technology and producing reliable, comprehensive solutions for our customers. As a premier pure play global lottery company, our best-in-class lottery operations, retail and digital solutions, and award-winning lottery games enable our customers to achieve their goals, fulfill player needs and distribute meaningful benefits to communities. We have a longstanding commitment to Responsible Gaming (RG) that is engrained within our core business and the products we offer to customers and players worldwide. Brightstar has a well-established local presence and is a trusted partner to governments and regulators around the world, creating value by adhering to the highest standards of service, integrity, and responsibility. Brightstar has approximately 6,000 employees. For more information, please visit www.brightstarlottery.com.

Role Overview

The candidate will be responsible for the strategic and operational management of the product offering across online casino games, sports betting, skill games, and bingo. The role includes defining the launch strategy for each product, overseeing and promoting it throughout its entire lifecycle, ensuring a compelling, innovative user experience that complies with internal policies and regulatory requirements, while optimizing performance.

Responsibilities

• Define the strategy and roadmap for online casino products.
• Coordinate the launch of new games and features in collaboration with external providers and internal teams (CRM, IT, Responsible Gaming).
• Monitor product performance and optimize the offering based on KPIs, user feedback, and market trends.
• Manage the product lifecycle: pricing, promotions, positioning, and segmentation.
• Collaborate with the CRM team on engagement and retention campaigns.
• Ensure regulatory compliance and adherence to responsible gaming policies.
• Analyze user behavior and usage data to identify areas for improvement.
• Maintain and develop relationships with key gaming providers.
  
  

Qualifications

• Degree in Economics, Marketing, Engineering, or related fields.
• At least 3 years of experience in Product Management roles, preferably in the gambling online or digital entertainment.
• Deep understanding of online games and market dynamics.
• Strong analytical, organizational, and product/project management skills.
• Excellent communication and interpersonal skills, with proven experience in team leadership.
• Strong negotiation skills.
• Fluent English.
  
  

Keys to Success

• Building collaborative relationships
• Decision making
• Drive results
• Foster innovation
• Personal energy
• Self-leadership
  
  

Brightstar is committed to sustaining a workforce that reflects the diversity of the global customers and communities we serve, and to creating a fair and inclusive culture that enables all our employees to feel valued, respected and engaged. Brightstar is an equal opportunity employer. We provide equal opportunities without regard to race, color, religion, gender, sexual orientation, gender identity, gender expression, pregnancy, marital status, national origin, citizenship, covered veteran status, ancestry, age, physical or mental disability, medical condition, genetic information, or any other legally protected status in accordance with applicable local, state, federal laws or other laws. We thank all applicants for applying; however, only those selected to interview will be contacted.

All Brightstar employees have a role in information security. Annual training will be assigned and required as appropriate.

For more information, please visit www.brightstarlottery.com.