EOLIS
Marketing Performance Analyst (Power BI / Tableau)
EOLISBelgium13 days ago
Full-timeInformation Technology

We are looking for a Marketing Performance Analyst to join a dynamic digital team focused on data-driven decision-making. In this role, you will analyze campaign performance, develop dashboards, and support marketing teams with insights that improve customer experience, conversion rates, and overall campaign impact.


What are your responsibilities?

  • Analyze marketing campaign performance and transform data into actionable insights.
  • Develop dashboards and reports using tools such as Power BI or Tableau.
  • Monitor and interpret KPIs related to marketing funnels, customer behavior, and ROI.
  • Identify opportunities for optimization and recommend data-driven improvements.
  • Support and train internal teams in performance analysis tools.
  • Contribute to building a performance-driven culture within the marketing & communication team.


Who are we looking for?

  • Minimum 2 years of experience in marketing or communication performance analysis.
  • Strong knowledge of marketing KPIs, conversion funnels, and customer journey metrics.
  • Proficiency in SQL, Excel, and data visualization tools (Power BI, Tableau).
  • Experience with Adobe Analytics is a plus.
  • An analytical mindset with a proactive and improvement-oriented approach.
  • Excellent communication and collaboration skills.

Key Skills

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