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We are looking for: Product Manager Short Range
We are looking for a Product Manager with strong expertise in short-range wireless and IoT technologies. This role owns product positioning, go-to-market strategy, and lifecycle management across technologies such as Wi-Fi, Bluetooth, LoRa/LoRaWAN, Zigbee, and Thread. The Product Manager will analyze markets, define messaging, and collaborate with engineering, sales, and partners to drive product adoption and customer success. The ideal candidate combines deep technical knowledge with strong marketing and communication skills to translate product capabilities into market value.
Key Responsibilities
- Define product marketing strategy, value proposition, and roadmap for short-range IoT connectivity solutions
- Conduct market and competitive analysis to identify trends, opportunities, and customer needs
- Develop go-to-market plans, product messaging, and positioning materials tailored to wireless technologies (Wi-Fi, Bluetooth, Zigbee, Thread, LoRa/LoRaWAN)
- Create and deliver compelling technical and marketing content (presentations, white papers, case studies, webinars)
- Support sales teams with training, collateral, and customer engagement in both technical and business contexts
- Collaborate with engineering to ensure product features align with market requirements
- Oversee certification and compliance messaging (e.g., CE, FCC, Bluetooth SIG, regional IoT standards)
- Track product performance, customer feedback, and market adoption to guide future strategy
- Represent the company in industry events, standards groups, and partner ecosystems
- Bachelor’s or Master’s degree in Computer Science, Electrical/Electronic Engineering, Telecommunications, Marketing, or related field
- Proven experience as a Product Marketing Manager, Product Manager, or similar role in short-range wireless/IoT solutions
- Strong knowledge of wireless protocols such as Wi-Fi, Bluetooth, Zigbee, Thread, and LoRa/LoRaWAN
- Familiarity with IoT ecosystems, industry trends, and regulatory frameworks
- Excellent communication, storytelling, and presentation skills
- Ability to translate technical features into customer-focused value propositions
- Strong analytical and strategic thinking skills
- Experience working cross-functionally with R&D, sales, and marketing teams
Key Skills
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