Senior Product Manager

Farmasi is a global direct-selling leader in beauty and personal care, with over 70 years of experience and presence in more than 40 countries. The company offers a portfolio of over 1,000 innovative products across cosmetics, personal care, wellness, and home essentials, developed under high standards of quality, safety, and science, certified by international certifications.

Job Overview:

We are seeking a Senior Product Manager to manage the nutricosmetics category. This professional will be responsible for overseeing the entire product lifecycle, from concept development to market launch and follow-up. The role requires close collaboration with the product team based in Turkey to ensure alignment with the global brand strategy and to lead innovative projects within the nutricosmetics category.

Location: Madrid

Department: Marketing and Product Development

Reports to: Global Marketing Team based in Madrid

Responsibilities:

Market Research- Understand emerging trends and competitive behavior with support from the marketing department, ensuring product offerings remain relevant and competitive. Competitive analysis - claims, launches, ingredients, packaging, etc.

Product Lifecycle Management- Define and oversee the complete product development process, from creating innovative product concepts to market launch. Monitor market performance with a focus on nutricosmetics and general consumer wellness trends.

Product Development Coordination- Review and approve formulas in close collaboration with the product and R&D teams in Turkey.

Collaboration with- R&D/Laboratory, Formula, texture, and ingredient definition.

Packaging- Design of packaging and labels with the global creative team.

Regulatory- Ensure compliance (INCI, claims, registration).

Suppliers- In case of outsourcing development and production processes.

Product Launch and Follow-up- Continuously monitor the product's performance in the market, analyzing sales results and adjusting strategies as necessary.

Strategy and Positioning Definition- Define product concept-benefits, target, message.

Establish value proposition and competitive positioning. Coordinate with branding to ensure image consistency.