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About the role
Our state government client is seeking a Service Experience Designer to lead the design and delivery of improved customer experiences across digital and non-digital channels.
Key responsibilities
- Co-create and maintain current and future state service design artefacts (journey maps, personas, service blueprints) to visualise and improve how services are experienced and delivered.
- Collaborate with customers, frontline teams, and stakeholders to understand pain points, motivations, and unmet needs.
- Conduct and synthesise customer and stakeholder research and insights to inform concepts and service improvements across key touchpoints and journeys.
- Translate customer insights into actionable concepts and experience design initiatives
- Facilitate co-design and ideation workshops with cross-functional teams, customers and stakeholders to collaboratively solve customer and business problems.
- Prototype and test ideas at varying levels of fidelity, applying a try–test–learn approach to explore and validate improvements before implementation.
- Identify opportunities to improve how touchpoints, processes, and policies are experienced and delivered across the front and back – stage.
- Work closely with CX enablement, UX/UI, Customer Insights, Operations, and IT teams to translate experience concepts into deliverable actions that are feasible, desirable, and viable.
- Contribute to the development of experience standards, design artefacts, and service guidelines to support consistent delivery.
- Champion a customer-centred culture and build capability in human-centered design across the organisation.
- Support alignment of improvements with broader experience principles and strategy.
Essential criteria
Experience
- Demonstrated experience (5+ years) in service design, experience design, CX design, or a related human-centered design role.
- Experience working in matrixed organisations, collaborating across product, digital, operations, learning and development, and change teams
- Exposure to statutory authorities (or public sector), insurance, health, or other regulated service industries (desirable)
Technical Skills and Knowledge
- Strong knowledge of CX disciplines, including:
- Journey mapping
- Personas and empathy mapping
- Prototyping
- Service blueprints
- Qualitative and quantitative research and synthesis
- Ability to identify customer needs and design services that are both viable for the business and valuable for users.
- Experience facilitating workshops and co-design activities with diverse stakeholders.
- Strong communication and storytelling skills, with the ability to present ideas clearly to technical and non-technical audiences.
- Proficient in tools such as Miro, Figma, Adobe XD, or equivalent collaborative and design platforms.
- Understanding of design thinking, systems thinking, and agile or iterative delivery methods.
- Comfortable navigating ambiguity across both strategic and delivery-focused design environments.
Contact details
For a confidential chat, please contact Maliha on 0447 071 145 or via email at [email protected] and we would be more than happy to provide you with additional information and assist in the application process.
Key Skills
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