Inven
Product Marketing Manager
InvenFinland1 day ago
Full-timeMarketing, Sales
Inven is one of the fastest-growing startups in Finland, and now is the perfect time to join us. Backed by our recent Series A funding, we’re scaling fast and looking for the next marketing and growth superstars to help take Inven to the next level. Over 800 companies around the world already trust Inven as their go-to deal sourcing platform — and we’re just getting started.

We’re looking for a hands-on Product or Lifecycle Marketing Manager to help drive customer satisfaction, deepen product engagement, and increase feature adoption at Inven.

This role is versatile and will include both strategic and hands-on work. The ideal candidate has a few years of experience in product marketing or other related marketing roles, and has a combination of analytical skills and creativity.

We’re a small team with ambitious goals! If you’re analytical, creative, and energized by ownership: this one’s for you.

🛠️ What You’ll Do

You’ll wear many hats, and your work will have a visible impact. Your responsibilities include:

  • Product positioning and competitor benchmarking
  • Driving feature adoption and improving product usage using in-app messaging, email campaigns, supporting content, and other lifecycle marketing tactics
  • Planning and executing feature and product launches across multiple channels (in-app, email, social, etc.)
  • Owning strategy and execution for user reviews and social proof initiatives to support buyer confidence and improve category visibility
  • Working and collaborating cross-functionally with Marketing, Product, Sales, and Customer Success to align messaging and support go-to-market efforts
  • Developing and maintaining content and tools that help our Sales and Customer Success teams communicate our product’s value, like one-pagers, FAQs, internal playbooks, and more.
  • Analyzing product usage and marketing performance can inform your strategy and tactics to help users maximize their experience with the product through webinars, tutorials, and supporting materials.

✅ What We’re Looking For

  • University degree
  • 2–4 years of experience in product marketing, lifecycle marketing, or a related marketing role. Background in B2B SaaS or tech is a plus, particularly if you have experience from finance or investment-related industries.
  • Excellent English skills — you can distill complex concepts into clear, engaging language, and you understand when to use AI tools and when to start from scratch.
  • Experience with marketing design tools like Figma or Canva, and a good eye for visual communication
  • A natural collaborator and coordinator, able to work cross-functionally and manage multiple moving parts
  • A strong sense of ownership and initiative—you find solutions, not roadblocks
  • Comfortable with data and able to make decisions based on insights
  • You thrive in a fast-moving startup environment and are willing to tackle any challenge or task, and learn!

What we offer:

  • Competitive salary + stock options – own a piece of the pie 🍰
  • A fast track for career development – as we grow, so do your opportunities.
  • Startup ownership – real responsibility and autonomy from day one
  • The chance to shape product marketing at a high-growth company – your work will have a visible impact, and you’ll be a key player in our success.
  • Nice Helsinki office with unlimited ice cream, table tennis tournaments, and a collaborative team vibe.

The Process

  • 30min phone screen with our recruiter
  • 1h interview with some members from our marketing team
  • A short case (only for finalists)
  • 1h case presentation (only for finalists)

📩 Sounds like something for you? Apply now!

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