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The TikTok User Growth team is central to the strategic acquisition, engagement, and expansion of TikTok's global user base, numbering in the billions. Our mandate encompasses driving significant user inflow through both paid and organic channels worldwide, meticulously optimizing new user conversion pathways to maximize retention, streamlining user outreach mechanisms to foster greater activity, and strategically utilizing independent platforms (e.g., TikTok Lite, TikTok Pro, Web) to capture distinct user segments. These comprehensive approaches are designed to achieve accelerated growth in TikTok's overall DAU. Typical Growth projects including AI-Generated Content (AIGC), creative generating, Search Engine Optimizing of Organic acquisition, Intelligent Ads delivery, etc.
You will:
- Develop comprehensive product metrics and quantitative measurement structure based on product stages and business purposes.
- Prototype analysis pipelines to provide insights, and provide quick responses to business inquiries and events;
- Conduct routine and non-routine end-to-end analyses with large, complex data sets, and make recommendations on appropriate solutions;
- Cooperate with PM / Ops team / R&D, promote the implementation of optimization scheme, and bring about the actual improvement and growth of the business.
Qualifications
Minimum Qualifications:
- Bachelor's degree or above in Statistics, Applied Mathematics, Computer Science or a related field
- 3+ years of working experience in Data Science, algorithmic engineering, or machine learning
- Strong technical leadership combined with hands-on data mining and machine learning application experience
- Solid technical & knowledge of A/B testing methodologies, can consistently explore and find the best practice
- Insightful data sense and rigorous logical mindset, capable of providing systematic approaches to solve business problems;
- Quickly familiar with and starting a new business; Can lead a small project team to support business
Preferred Qualification:
- Have a strong ability to work under pressure, have the courage to overcome difficulties, and accept challenges.
About TikTok
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
Why Join Us
Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.
We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.
Diversity & Inclusion
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
Key Skills
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