Job Title: Head of Recruitment Marketing

Location: Manchester City Centre

Salary: Competitive, plus benefits

Reports to: Marketing Director

About the Company

gunnercooke is a Top 75 law firm recognised by over 80 industry awards. Launched in 2010, the firm has rapidly grown to over 500 lawyers across 14 global offices in the UK, US, Germany and Austria. Our breadth of expertise covers some of the most interesting and important emerging disciplines, from ESG and charity law, to blockchain and competition.

Collaboration is at the forefront of our award-winning culture and is what sets our firm apart from the rest. gunnercooke operates as a fee share model meaning our professionals join as self-employed advisors, free to design and develop the practice they’ve always wanted. Our firm brings together the most ambitious and commercially-minded people, who build and work in dynamic teams of their choosing, to best suit their clients’ needs.

Our purpose is simple; to deliver a positive impact for our clients, provide a better life for our people and to leave a better world than we found. Our charitable arm, the gunnercooke foundation, enables us to directly engage with communities on social issues and to help charitable organisations grow.

The Role

The strength of gunnercooke comes from the calibre of lawyers and operational leaders that deliver legal and professional services under the gunnercooke brand. The purpose of the role of Head of Recruitment Marketing is to develop a strategy and then creative marketing programmes that will generate inbound enquiries from lawyers and operations professional that match our recruitment personas.

Responsibilities

• Develop a recruitment marketing strategy with highly creative, stand-out marketing campaigns that deliver high quality inbound leads to the recruitment team.
• Consistently look for new and creative ways to target lawyers and operating professionals with recruitment messages.
• Provide detailed reporting on the success and ROI of campaigns based on conversion rates and ultimately revenue to the business.
• Utilise HubSpot as a tool to manage recruitment leads and to nurture candidates as they pass through the recruitment funnel.
• Work with the international offices to provide them with guidance for their recruitment activity based on the successes achieved in the UK.
• Work closely with the Global Recruitment Director and the recruitment teams to understand how leads are converting and where improvements can be made.
• Work closely with the marketing services team to ensure that the recruitment campaigns are effectively implemented and appropriate ROI is reported

The Person

Experience

• Applicants must have at least 7 years of experience running attraction campaigns.
• Experience of working in a busy environment and working with cross-functional teams.
• Professional services experience is desirable but not essential.

Skills and Abilities

• A creative thinker who can come up with new ideas and ways of doing things to tackle new and existing challenges.
• Outstanding organisational and interpersonal skills and thrives on meeting exacting deadlines and delivering exceptional service to internal clients.
• Clear and concise written and spoken communication skills.
• Excellent listening skills with a proactive, problem-solving approach.
• Client service oriented. Reliable, keeps commitments, pro-active.
• Great attention to detail.
• A calm, professional, welcoming approach with the ability to work under pressure.
• Ability to plan and control activities to meet objectives.

Personal Attributes

• Be able to maintain a positive and cheerful demeanour to building excellent working relationships with a wide variety of colleagues and partners.
• Be very people oriented – want to be helpful and sort things out for people.
• Thrive on spinning many plates with a cool head and to empathise with those you are spinning them for.
• Willing to travel to London and occasionally work unsocial hours if business need dictates.
• Be a good team player demonstrating loyalty and commitment to the firm and your team.

For more information about gunnercooke please visit www.gunnercooke.com