B2B SEO Specialist

Zebra BI is a global leading software company that provides advanced data visualization and reporting solutions for enterprise businesses. 24% of Fortune 500 companies already utilize Zebra BI visuals. We empower business users to easily analyze and communicate complex data, making it simple for them to make informed decisions and drive growth.

As a member of the high-performing Zebra BI team, you will have the opportunity to work with a talented and passionate group of individuals who are dedicated to delivering the best possible solutions. We are seeking a highly skilled B2B SEO Specialiast to join our dynamic team.

As a rapidly growing company, we offer our employees a wide range of opportunities for professional development and career advancement. We are always looking for a new talent to join our team. If you are passionate about data visualization, technology, and making a real impact on the company's growth, then Zebra BI is the place for you.

Key Responsibilities:

• Develop and own the implementation of effective SEO strategies to improve organic search visibility and rankings across various digital platforms, including the website and blog content.
• Proactively collaborate with the marketing team to create and execute SEO-driven content strategies that align with the company’s objectives and brand voice.
• Conduct in-depth keyword research and analysis to identify opportunities for driving organic traffic and improving rankings, and present these insights to cross-functional teams.
• Perform competitor analysis and stay up-to-date on industry trends, search engine algorithms, and SEO best practices. Suggest new opportunities or areas for innovation based on these insights.
• Optimize website content, landing pages, blog posts, and other digital assets for on-page SEO, ensuring proper use of keywords, meta tags, and internal linking.
• Continuously monitor and analyze website traffic, rankings, and conversion metrics using tools like Google Analytics and Search Console to measure the effectiveness of SEO strategies. Actively report on findings and suggest areas for optimization.
• Provide recommendations for technical SEO improvements, including site architecture and page speed enhancements, and collaborate with the development team to implement these changes.
• Conduct regular audits of the website to ensure compliance with SEO best practices and proactively make adjustments as needed to maintain and improve performance.
• Stay ahead of evolving search experiences (Generative Engine Optimization / Answer Engine Optimization) by structuring content and metadata for AI-powered search results.
• Implement and maintain schema markup and other structured data to maximize visibility in rich results and AI-driven SERPs.
• Leverage AI-powered SEO tools to streamline keyword research, content optimization, reporting, and competitive analysis.
• Stay current with emerging SEO technologies, tools, and algorithm updates to strategically position the company for continued success in organic search rankings.

Requirements:

• Proven experience as an SEO Specialist in the SaaS B2B space, with a track record of independently driving measurable SEO successes and improvements in organic traffic and rankings.
• Data-driven mindset with strong analytical skills and attention to detail, capable of analyzing and visualizing SEO data and trends, interpreting findings, and proactively providing actionable insights for effective decision-making and improved SEO performance.
• Strong understanding of SEO principles, including on-page, off-page, and technical SEO, with the ability to independently tailor and adapt strategies for diverse audience segments and buyer personas.
• Proficiency in SEO tools and platforms, such as Google Analytics, SEMrush, Ahrefs, Moz, and Search Console, for keyword research, performance analysis, and optimization.
• Experience with a range of digital marketing tools, including Content Management Systems (WordPress), Email Marketing Platforms (Mailchimp/HubSpot), Social Media Management tools, and SEO plugins.
• Demonstrated ability to integrate AI tools (e.g., content generation, data analysis, workflow automation) into day-to-day SEO processes.
• Self-starter mentality with the ability to work independently, manage multiple projects simultaneously, and meet tight deadlines in a fast-paced environment.
• Fluency in English (both written and verbal) is essential.
• Bachelor’s degree in Marketing, Business Analytics, Communications, or a related field.

Perks & Benefits:

• A remote-first working environment with the option to work at brand new offices in Tehnološki Park Ljubljana Brdo.
• Flexible working schedule – we understand that the time we are the most productive differs between everyone. Therefore, besides pre-determined team meetings, you are free to organize your working time according to your preferences.
• A fast-paced working environment and a growing team.
• Top mentorship and coaching as well as courses, conferences and educational workshops.
• Prestigious clients.
• Competitive salary.
• Stock options.

Are you ready to join the team?

Being a part of the Zebra BI team means you are working on something very exciting every day: the future of data visualization.

If you think you have what it takes, send us your resume and cover letter at [email protected]!