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TAT IT Technolgies

Back-End Developer (Optimizely CMS/ CMP & Personalization Integration)

TAT IT Technolgies
United Arab Emirates · Contract · Mid-Senior
We have an urgent requirement for Back-End Developer (Optimizely CMS/ CMP & Personalization Integration)for one of our client based in Abu Dhabi UAE, (PWFH)

Experience with Optimizely CMS 12+, CMP, and Personalization--Must

Familiarity with Optimizely Service API, Content Delivery API, CMP APIs, and CR APIs--Must

Customize Optimizely CMS features (content types, blocks, workflows)--Must

C#, .NET Core, ASP.NET MVC, Web API--Must

Responsibilities

  • Customize Optimizely CMS features (content types, blocks, workflows).
  • Implement integrations with CMP (Content Marketing Platform) for content planning and publishing.
  • Develop APIs to connect CMP with CMS, CRM, and DAM systems.
  • Configure and implement Content Recommendations & Personalization rules.
  • Handle event tracking, user profile data, and personalization logic on the server side.
  • Ensure platform performance, scalability, and compliance with data regulations.
  • Collaborate with front-end teams to deliver personalized experiences.

Required Skills

  • Strong programming in C#, .NET Core, ASP.NET MVC, Web API.
  • Experience with Optimizely CMS 12+, CMP, and Personalization.
  • Familiarity with Optimizely Service API, Content Delivery API, CMP APIs, and CR APIs.
  • Hands-on experience with tracking data pipelines and analytics integrations.
  • Strong understanding of personalization concepts, customer segmentation, and content affinity.
  • Familiarity with Azure cloud hosting and deployment pipelines.

Skills: backend,cmp,cms,optimizely

Key Skills

Ranked by relevance

server cloud crm c
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Country Guide

United Arab Emirates

Tax-friendly regional tech hub

Posted
Oct 06, 2025
Type
Contract
Level
Mid-Senior
Location
Abu Dhabi
Company
TAT IT Technolgies

Industries

Technology Information Internet

Categories

Engineering Information Technology

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