Shaadi.com
Product Designer II
Shaadi.comIndia1 day ago
Full-timeDesign, Art/Creative +1
💡 About Us

At People Interactive, we build platforms that bring millions together ❤️

From Shaadi.com — one of the world’s leading matchmaking platforms — to Sangam.com and VIPShaadi.com, our brands have helped 7M+ people find love & companionship.

Now, we’re looking for a growth-focused design wizard 🪄 who can blend UX magic with data smarts to accelerate user acquisition, activation, retention & monetization across our ecosystem.

🧭 The Role

As a Product Designer (Growth), you’ll be at the frontline of our growth initiatives — obsessed with crafting seamless funnels, onboarding journeys, engagement mechanics & monetization touchpoints.

You’ll work closely with Growth PMs, Data Analysts & Engineers to turn insights → experiments → impact, designing experiences that move business metrics 📈

What You’ll Do

  • 🚀 Lead growth design initiatives across acquisition, activation, retention & revenue
  • 🧪 Design & optimize conversion funnels from first touch → long-term love 💕
  • ⚡ Run A/B tests, landing page variants, onboarding experiments to drive measurable uplift
  • 📝 Own key touchpoints: signup flows, profile completion, subscriptions, referrals & re-engagement
  • 📊 Turn data & behavior insights into high-impact, scalable design solutions
  • 🧰 Build templates, frameworks & patterns for rapid growth experimentation
  • 🤝 Collaborate cross-functionally to prioritize opportunities & measure impact
  • 🔁 Iterate relentlessly — launch, learn, optimize, repeat ♻️
  • 🌱 Champion a growth design culture, share learnings & mentor peers

🎯 Growth Focus Areas

  • 🚪 User acquisition & conversion optimization
  • 🌟 Onboarding & activation journeys
  • 💰 Subscription & monetization flow design
  • 🔄 Retention & re-engagement campaigns
  • 🧍‍♂️ Referral & viral growth mechanics
  • 🧠 Personalization & recommendation interfaces

🧠 What We’re Looking For

  • 🎓 Bachelor’s/Master’s from top institutes (IIT / BITS / NID)
  • 🖌️ 3-4 years of full-stack product design with proven growth impact
  • 📂 A strong portfolio showcasing conversion optimization & growth-led design
  • 🧪 Hands-on with A/B testing, data-driven design & experimentation
  • 🧰 Pro in Figma, prototyping tools & growth measurement platforms
  • 💵 Understanding of subscription models, pricing psychology & monetization strategies
  • 📱 Experience designing for web + mobile at scale
  • 📈 Analytical mindset with a metrics-to-design approach
  • 📣 Familiarity with user acquisition channels & performance marketing touchpoints

🌟 Bonus Points If You Have

  • 🧭 Experience with subscription-based or marketplace products
  • 🧠 CRO (Conversion Rate Optimization) chops
  • 🌍 Exposure to international expansion & localization
  • 🤖 Experience with AI-powered personalization systems

Key Skills

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