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- Supporting execution of lending strategies across home loans, personal loans, business loans, and investment products.
- Assisting in setting up lending-specific customer journeys and contributing to ramp-up of multi-channel sales processes.
- Building product knowledge in lending lines by understanding credit policies, documentation, processes, and compliance requirements.
- Coordinating with cross-functional teams (Credit, Operations, Marketing, Product) to support effective lending acquisition models.
- Supporting initiatives to increase customer lifetime value in lending products and contributing to customer portfolio consolidation.
- Engaging with lending SPOCs and internal stakeholders to ensure smoother underwriting and faster turnaround times.
- Driving execution of sales strategies for lending products by supporting frontline sales teams with tools and enablers.
- Coordinating incentive and payout structures for lending sales teams in alignment with HR and finance.
- Providing sales teams with data-backed inputs on lead quality, approval ratios, disbursement trends, and portfolio performance.
- Conducting competitor benchmarking in lending (home loans, PL, BL, LAP) to track products, pricing, and best practices.
- Monitoring and providing feedback on CRM and LMS usage for lending sales and ensuring issues are resolved quickly.
- Supporting process improvements to simplify customer onboarding, document collection, and credit approval in lending channels.
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