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JOB DESCRIPTION
As the Data Insights & Business Planning Manager, you will lead the exploration,
development, and implementation of digital innovation and data-driven solutions to
enhance commercial strategy and execution. This role requires close collaboration with
cross-functional teams across global and local brand units to provide actionable insights,
drive project delivery, and optimize marketing and sales effectiveness using advanced
analytics.
MAJOR ACCOUNTABILITIES:
• Strategic Analytics & Insights:
Design and lead advanced analytics initiatives using Python, R, SQL, and cloud
platforms (AWS, Snowflake) to deliver actionable business insights and improve
commercial decision-making. Apply machine learning and forecasting models to
support data-driven strategies.
• Project Leadership & Execution:
Drive the successful delivery of multiple concurrent projects across digital and
traditional marketing channels. Develop detailed project plans, allocate resources,
monitor timelines, and ensure high-quality execution that meets defined KPIs.
• Stakeholder Engagement & Collaboration:
Act as a strategic interface between global and local brand teams, ensuring
alignment of objectives, timely communication, and consistent project delivery.
Facilitate cross-functional collaboration among marketing, sales, IT, and data
science teams.
• Innovation & Digital Transformation:
Identify and implement digital innovations that meet customer and business
needs. Champion a data-first culture and agile working methodologies.
Experience with tools such as Jira is beneficial.
• Forecasting & Commercial Planning:
Support brand and sales teams with high-quality forecasting, strategic planning,
and scenario modeling to optimize Salesforce resource allocation and enhance
commercial efficiency.
• Standardization & Best Practice Sharing:
Drive standardization of reporting processes across brands. Promote the adoption
of consistent analytics practices, and foster knowledge sharing across country
organizations.
• Team Management & Capability Building:
Lead a high-performing analytics team, promoting synergy and continuous
development. Identify skill gaps, define training needs, and support capability
building in commercial analytics and planning
• Education & Experience:
o Minimum 5 years of experience in data science, business analytics, or
commercial operations.
o Proven project management experience, preferably in a global or cross-
cultural environment.
o Experience in life sciences, healthcare, or digital marketing is a strong
plus.
• Technical Proficiency:
o Proficient in Python, R, SQL; experience with data platforms such as
Snowflake and cloud platforms like AWS.
o Familiarity with machine learning, statistical modeling, and data
visualization.
o Agile project tools (e.g., Jira) and digital marketing analytics preferred.
• Languages:
o Fluency in English (written and spoken) required. Additional languages are
a plus.
KEY SKILLS & COMPETENCIES:
• Analytical Thinking & Problem Solving
• Strategic & Digital Marketing
• Business Analytics & Forecasting
• Cross-Functional Collaboration
• Stakeholder Engagement & Communication
• Agile & Project Management
• Technical Coding Skills (Python, R, SQL)
• Cloud/Data Platform Familiarity (AWS, Snowflake)
• Commercial Acumen
• Leadership & Team Development
• Brand Awareness & Media Campaign Strategy
• Adaptability and Agility in Fast-Paced Environments
PERFORMANCE INDICATORS:
• Timely delivery of high-quality analytics solutions
• Forecast accuracy and business impact of recommendations
• Customer satisfaction and stakeholder engagement levels
• Successful management of multiple projects and stakeholders
Key Skills
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