Performance Marketing Director

Get ready to take your place on n11, an open market platform has made valuable contributions to the e-commerce sector since its establishment by bringing more than 330 thousand registered business partners to customers.

💼 What you'll do

• Develop and lead performance-driven digital marketing strategies aligned with company objectives.
• Execute and optimize large-scale campaigns across Google Ads, Meta (Facebook/Instagram), and other major digital media platforms.
• Take ownership of end-to-end campaign management processes, including planning, execution, measurement, and optimization.
• Drive marketing ROI by effectively managing high-scale budgets and continuously improving performance based on data-driven insights.
• Collaborate closely with product, growth, CRM, and analytics teams to ensure marketing efforts are tightly integrated with the customer journey and product roadmap.
• Contribute to and lead customer-centric marketing strategies using CDP infrastructure and first-party data to enable better segmentation, personalization, and customer lifecycle management.
• Knowledge about media buying efforts across multiple channels, including paid search, display, social media, and affiliate marketing.
• Analyze key ecommerce performance metrics and market trends to identify areas of opportunity and growth.
• Stay up-to-date with industry trends and best practices in ecommerce marketing and share knowledge with the team.

✅ Who you are

• Bachelor’s degree in Business Administration, Economics, Engineering, Statistics or related fields,
• Bring 7–10+ years of experience in digital marketing, with a strong background in performance-focused roles and team leadership.
• Experienced with digital performance measurement tools,
• Excellent analytical skills with the ability to interpret data and make data-driven decisions.
• Client management experience, displaying a solutions driven approach
• Deep experience with digital advertising platforms such as Google Ads, Meta Ads, and other biddable channels.
• Proficient in campaign attribution, incrementality measurement, and use of analytics tools (e.g., GA4, MMPs, Looker, Tableau).
• Strong understanding of CDP usage and data-driven customer segmentation.
• Experienced in cross-functional collaboration with product, tech, and commercial teams.
• Strategic thinker with strong analytical skills and the ability to translate data into actionable insights.
• A high-impact leader who can build, mentor, and inspire a high-performing performance marketing team.
• Excellent command of verbal and written English.

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