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- Design intuitive and user-friendly interfaces for B2C digital touchpoints, including websites and mobile applications.
- Create wireframes, prototypes, and high-fidelity mockups that reflect the end-to-end customer journey.
- Collaborate closely with the Lead – B2C, product managers, and developers to ensure seamless design integration.
- Conduct usability testing and gather user feedback through surveys and other research methods.
- Ensure consistency across digital products by adhering to design systems and brand guidelines.
- Proficiency in design tools such as Figma, Sketch, and Adobe Creative Suite.
- Strong understanding of UX/UI principles for B2C products and mobile-first design.
- Ability to create responsive and adaptive designs for a seamless multi-device experience.
- Hands-on experience in user research, usability testing, and design optimization.
- Awareness of design trends, mobile-first approaches, and customer engagement techniques.
- Minimum of 3 years of experience in UI/UX design, with a specialization in B2C digital products.
- Bachelor’s degree in Design, Human-Computer Interaction, or a related field.
- Strong creative skills with a keen eye for customer-centric design.
- Collaborative mindset and ability to thrive in a fast-paced, cross-functional team environment.
- Excellent communication and presentation skills to effectively advocate design decisions
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