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Key Job Responsibilities:
- Develop and execute comprehensive marketing and communication strategies aligned with the business objectives.
- Lead and inspire a dynamic team to implement innovative marketing campaigns and communication initiatives.
- Ensure brand consistency and adherence to corporate guidelines across all marketing and communication efforts.
- Oversee the creation of compelling content for various channels, including digital platforms, traditional media, and events.
- Foster community engagement and partnerships to enhance the hotel brand's presence.
- Collaborate with cross-functional teams to align marketing efforts with sales, revenue, and overall business goals.
- Conduct market research and analysis to stay abreast of industry trends, customer preferences, and competitive landscape.
- Manage the marketing budget, ensuring cost-effective and impactful use of resources.
- Evaluate the performance of marketing campaigns using key performance indicators and adjust strategies accordingly.
- Cultivate relationships with media outlets, influencers, and partners to maximize exposure and positive coverage.
- Develop and maintain relationships with key stakeholders, including property managers, owners, and corporate leaders.
- Drive digital marketing initiatives, including social media, SEO, and online advertising, to optimize online presence.
- Provide regular reports and updates to senior management on marketing and communication performance.
- Stay informed about emerging technologies and trends in marketing and communication for continuous innovation.
- Act as a brand ambassador, ensuring a consistent and positive image for the hotel.
- Operate in a safe and environmentally friendly manner to safeguard the health and safety of colleagues, as well as contribute to environmental conservation.
- Adhere to the company’s environmental, health, and safety procedures and policies.
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