As Lead Product Manager at RedGIFs, you will be responsible for defining and executing our product vision — driving growth, engagement, and retention across our platform. You will work closely with engineering, design, analytics, and leadership to build data-informed, user-centric experiences that meet both creator and business goals.

RedGIFs is a bold, creator-first adult social media platform that empowers content creators to share and grow their work in an open, sex-positive environment. With over 55 million monthly visits, we’re home to thousands of professional creators who connect with fans, promote their services, and build communities on their own terms.

We operate in a fast-moving, fully remote environment that thrives on collaboration, agility, and innovation. Our culture is friendly, inclusive, and growth-oriented — we believe in building openly, moving quickly, and supporting each other every step of the way.

• Paid Vacation: 31 days of paid vacation per year.
• Agile Environment: Scrum-based agile working environment.
• Skill Development: Various stipends to support your growth and learning.
• Birthday Gifts: Celebrating your special day with a thoughtful birthday gift.

• Proven experience as a Product Manager or Lead Product Manager in a consumer-facing tech company (e.g., social media, marketplace, gaming, or community-driven platform).
• Demonstrated ability to influence growth, engagement, or retention metrics through owned features or experiments.
• Deep understanding of growth frameworks and metrics (DAU/MAU, activation, retention, churn, virality).
• Strong grasp of user psychology, community dynamics, and behavioral drivers.
• Balances short-term impact with long-term product vision and understands how to connect product development to business outcomes.
• Skilled in A/B testing, multivariate experiments, and hypothesis-driven decision-making.
• Proficient in using analytics tools (Mixpanel, Amplitude, Google Analytics) and combining quantitative data with qualitative insights (interviews, surveys).
• Writes clear, actionable user stories and manages a disciplined product backlog.
• Experienced in agile product development and iterative delivery.
• Excellent communicator who can collaborate effectively with engineers, designers, and executives.
• Empathetic, growth-minded leader with the ability to influence without authority.
• Resilient, curious, and ambitious — ready to grow into a future Chief Product Officer role.

This role is long-term and project-based and requires the following tasks and deliverables:

• Define, communicate, and execute the product vision and roadmap aligned with company strategy.
• Lead cross-functional collaboration with engineering, design, data, and marketing to deliver impactful product initiatives.
• Design and run data-informed experiments that validate assumptions and drive user growth and engagement.
• Analyze performance metrics to measure success and guide iteration.
• Prioritize initiatives and maintain a structured and outcome-oriented backlog.
• Act as an advocate for RedGIFs’ creators and users, ensuring product outcomes enhance both experience and trust.
• Translate business goals into clear, achievable product objectives.
• Provide direction and mentorship to team members, fostering collaboration and accountability.
• Contribute to RedGIFs’ strategic vision and prepare to evolve into a senior leadership (CPO) role as the company scales.

We use a modern, collaborative toolset to support product development and decision-making:

• Product analytics tools: Mixpanel, Amplitude, Google Analytics
• Collaboration tools: Figma, Trello, Slack
• Methodology: Agile, sprint-based product development with regular stand-ups and retrospectives