Managing Director of Digital Strategy
Groundwork CollaborativeUnited States5 days ago
Full-timeRemote FriendlyMarketing, Sales
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Reports to: Chief of Communications
Location: Hybrid: Washington, D.C.
Status: Full-time, Salaried, Exempt
About Groundwork
Launched in 2018, Groundwork Collaborative is driven by the idea that We Are The Economy:
when all of us are doing well, that is when our economy thrives. We fight for progressive
economic policy and narrative change that builds accountable public power, breaks up
concentrations of private power, and affirmatively centers people too long left out of prosperity.
We understand that taken together, these actions will lead to a stronger and more resilient
economy.
Groundwork’s unique structure – part strategic communications, part think tank, and part issue
advocacy organization – allows us to drive narrative and policy change with credibility,
expertise, and impact. We work with four core audiences – the media, policymakers, economic
policy experts, and grassroots organizations. We use targeted policy campaigns, timely
research and messaging to build a community across the progressive movement to advance a
truly inclusive economic worldview.
Groundwork is looking for a savvy digital communications expert to serve as Managing Director
of Digital Strategy. This position will lead Groundwork’s digital media and communications
strategy, overseeing the full ecosystem of online communications — from social media and
influencer engagement to video, design, and multimedia storytelling.
The Managing Director will be responsible for building and managing a team that can execute a
comprehensive digital strategy for Groundwork that strategically leverages existing and
emerging digital platforms to reach new audiences with content packaged and delivered in a
way that makes the case for an economic worldview that centers working people.
As the Managing Director of Digital Strategy at Groundwork you will:
economic worldview, and amplifying Groundwork’s research and analysis.
and other materials.
Reddit, Twitch, and others.
new audiences.
organization.
In addition, it would be a bonus if…
including five weeks of vacation and personal leave, two week-long office closures, additional time off for floating and federal holidays, zero-premium health insurance, a generous HRA, a retirement match of up to 6%,12 weeks of paid parental leave with an option to take an additional 4 weeks unpaid, and health club and cell-phone reimbursements, among other benefits.
We are a hybrid workplace, with two days a week in the office and three days remote, as well as the occasional need to work in person for events and special projects.
Groundwork is a unionized workplace and is represented by the Nonprofit Professional Employees Union
(NPEU). This position is not in the bargaining unit.
To begin the application process, please submit an application on our career page, including your resume and a cover letter detailing your interest in this role.
This announcement will remain posted until the position is filled.
New Venture Fund Careers
Groundwork Collaborative is a project of the New Venture Fund, a 501(c)(3) public charity that incubates new and innovative public-interest projects and grant-making programs. The New Venture Fund is committed to attracting, developing and retaining exceptional people, and to creating a work environment that is dynamic, rewarding, and enables each of us to realize our potential. The New Venture Fund’s work environment is safe and open to all employees and partners, respecting the full spectrum of race, color, religious creed, sex, gender identity, sexual orientation, national origin, political affiliation, ancestry, age, disability, genetic information, veteran status, and all other classifications protected by law in the locality and/or state in which you are working.
E-Verify
NVF participates in E-Verify and will provide the federal government with employees’ Form I-9 information to confirm authorization to work in the United States. Job candidates and employees authorized to work may not be discriminated against on the basis of national origin or citizenship status.
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Location: Hybrid: Washington, D.C.
Status: Full-time, Salaried, Exempt
About Groundwork
Launched in 2018, Groundwork Collaborative is driven by the idea that We Are The Economy:
when all of us are doing well, that is when our economy thrives. We fight for progressive
economic policy and narrative change that builds accountable public power, breaks up
concentrations of private power, and affirmatively centers people too long left out of prosperity.
We understand that taken together, these actions will lead to a stronger and more resilient
economy.
Groundwork’s unique structure – part strategic communications, part think tank, and part issue
advocacy organization – allows us to drive narrative and policy change with credibility,
expertise, and impact. We work with four core audiences – the media, policymakers, economic
policy experts, and grassroots organizations. We use targeted policy campaigns, timely
research and messaging to build a community across the progressive movement to advance a
truly inclusive economic worldview.
Groundwork is looking for a savvy digital communications expert to serve as Managing Director
of Digital Strategy. This position will lead Groundwork’s digital media and communications
strategy, overseeing the full ecosystem of online communications — from social media and
influencer engagement to video, design, and multimedia storytelling.
The Managing Director will be responsible for building and managing a team that can execute a
comprehensive digital strategy for Groundwork that strategically leverages existing and
emerging digital platforms to reach new audiences with content packaged and delivered in a
way that makes the case for an economic worldview that centers working people.
As the Managing Director of Digital Strategy at Groundwork you will:
- Develop and execute a cohesive digital communications strategy aligned with
- Build and manage a team (including staff, consultants, and vendors) to execute timely
- Ensure all digital content conveys Groundwork’s voice and advances Groundwork’s
economic worldview, and amplifying Groundwork’s research and analysis.
- Develop and execute digital rollout and amplification strategies for Groundwork policy
and other materials.
- Craft and oversee execution of a content strategy that incorporates social media
Reddit, Twitch, and others.
- Build relationships with digital influencers and creators, as well as alternate and new
new audiences.
- Closely track conversations and trending topics and identify rapid response opportunities
- Oversee design direction and supervise production of digital assets including short-form
- Use data and analytics to track engagement, inform strategy, and optimize performance
- Perform other duties as assigned
- You are a seasoned communications strategist with experience running the digital
organization.
- You understand how to translate complex economic ideas into compelling digital content
- You are ‘extremely online’ and closely track what is driving conversations across social
- You have a strong grasp of online ecosystems, influencer and creator dynamics, and
- You have experience producing or overseeing video, graphic design, and multimedia
- You are a strong writer who can draft high-quality, accurate, and compelling copy on
- You’re a pro at multitasking and working under tight deadlines in a rapid response
- You’re a creative and innovative team player willing to try new approaches to solving old
- You are detail oriented and organized
- You have a proven ability to work collaboratively as part of a team
- You’re committed to a just, inclusive, and robust economy that delivers opportunity and
In addition, it would be a bonus if…
- You have experience in data visualization and translating complex policy data into
- You have a deep background or expertise in economic policy issues
including five weeks of vacation and personal leave, two week-long office closures, additional time off for floating and federal holidays, zero-premium health insurance, a generous HRA, a retirement match of up to 6%,12 weeks of paid parental leave with an option to take an additional 4 weeks unpaid, and health club and cell-phone reimbursements, among other benefits.
We are a hybrid workplace, with two days a week in the office and three days remote, as well as the occasional need to work in person for events and special projects.
Groundwork is a unionized workplace and is represented by the Nonprofit Professional Employees Union
(NPEU). This position is not in the bargaining unit.
To begin the application process, please submit an application on our career page, including your resume and a cover letter detailing your interest in this role.
This announcement will remain posted until the position is filled.
New Venture Fund Careers
Groundwork Collaborative is a project of the New Venture Fund, a 501(c)(3) public charity that incubates new and innovative public-interest projects and grant-making programs. The New Venture Fund is committed to attracting, developing and retaining exceptional people, and to creating a work environment that is dynamic, rewarding, and enables each of us to realize our potential. The New Venture Fund’s work environment is safe and open to all employees and partners, respecting the full spectrum of race, color, religious creed, sex, gender identity, sexual orientation, national origin, political affiliation, ancestry, age, disability, genetic information, veteran status, and all other classifications protected by law in the locality and/or state in which you are working.
E-Verify
NVF participates in E-Verify and will provide the federal government with employees’ Form I-9 information to confirm authorization to work in the United States. Job candidates and employees authorized to work may not be discriminated against on the basis of national origin or citizenship status.
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