Data Scientist-Data Science-Data Scientist
EXLIndia1 day ago
Full-timeEngineering, Information Technology
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Responsibilities
- Deliver Analytical Insights: Analyze user behavior across DTC digital platforms (e.g., apps, games, websites) by integrating clickstream, streaming, CRM, and marketing data to uncover actionable insights for product and marketing teams.
- Drive Product & Marketing Strategy: Evaluate user cohorts, feature adoption, content engagement, churn drivers, and monetization levers. Translate findings into strategic recommendations.
- Advance Predictive Analytics: Build and maintain machine learning models for churn prediction, upsell propensity, and personalized content or product recommendations. Monitor model performance and retrain as needed.
- Create Executive-Ready Visualizations: Develop compelling PowerPoints to communicate trends and insights to both technical and non-technical stakeholders.
- Project Management: Act as the analytics liaison between U.S. stakeholders and EXL’s India delivery center. Manage requirements, timelines, and ensure high-quality deliverables.
- Mentorship & Best Practices: Coach junior analysts in SQL, Python, statistical methods, and machine learning. Contribute to the evolution of EXL’s DTC analytics playbooks.
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