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Job Title:
E-commerce Marketing Assistant
Department:
E-commerce
Reporting to:
Senior E-Commerce Marketing Manager
Role Purpose:
A key role in the Global Ecommerce Marketing team, assisting in the optimisation and continual development of all performance channels, with a key focus on the acquisition of new customers.
Nature and Scope of Position:
- Responsible for driving qualified traffic and revenue across all performance channels
- Use analytics and reporting tools to produce reporting on weekly, periodic and ad hoc basis driving insights and recommendations to improve performance
- Work with global and regional marketing teams to deliver localised marketing initiatives supporting collection launches, key product categories and the seasonal trading calendar.
- Support projects, collaborations and seasonal launches for acquisition focusing on new customer acquisition.
- Assist with optimisation of content for search engine optimisation.
- Help support ongoing campaigns in liaison with various agencies.
- Monitor accuracy of data feeds and manage regular updates.
- Conduct and share regular competitor and market research, ensuring Jimmy Choo is continually driving innovation and following industry best practise across all channels.
Particular skills/knowledge required
- Strong, energetic character able to positively communicate strategic ideas and adapt to changing requirements effectively
- A self-starter who will work to up-skill themselves on any gaps in knowledge
- Strong attention to detail
- Excellent written and verbal communications skills
- Exceptional organisational skills required
- Strong numeric and analytical skills
- Proficient in excel with reporting and data manipulation experience
- Ability to adhere to budgets and deliver exceptional results within a fast-paced retail environment essential
Key Skills
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