Senior Product Owner – Marketing Technology

We are looking for an experienced Product Owner to drive the design, implementation, and continuous improvement of a Marketing Campaign Briefing Platform for a global company in the retail and consumer goods industry.

The role focuses on connecting marketing strategy with technology—enabling local markets to plan, brief, and execute campaigns effectively across digital channels.

Key Responsibilities:

• Define and own the vision and roadmap for a Marketing Campaign Briefing solution.
• Collaborate closely with cross-functional teams (Engineering, Design, Data & Analytics) to define requirements and align deliverables with business goals.
• Develop and maintain a clear product strategy balancing short-term impact and long-term capability building (audience management, creative workflows, approvals, activations).
• Ensure the platform integrates seamlessly with existing Martech/AdTech ecosystems, including CDPs, campaign tools, and analytics platforms.
• Set measurable objectives (OKRs, KPIs) and track performance to ensure marketing teams are empowered to deliver consistent, high-quality campaigns.
• Communicate vision and strategy effectively to stakeholders, ensuring alignment across global and local teams.
• Continuously benchmark and improve product capabilities against industry standards and user needs.
• Foster a collaborative and data-informed product culture within the team.

Required Experience:

• 5+ years of experience as Product Owner, Product Manager, or similar role within Marketing Technology.
• Proven experience working Agile with tools such as Jira and Confluence.
• Strong understanding of product discovery techniques (persona development, customer research, qualitative/quantitative testing).
• Experience defining success metrics, KPIs, and OKR frameworks.
• Solid knowledge of Martech and AdTech ecosystems — CDPs (e.g., Adobe Experience Platform / RTCDP), campaign automation, and digital media tools.
• Demonstrated ability to translate business goals into technical deliverables and actionable product strategies.
• Excellent communication and stakeholder management skills in an international environment.

Passionate about Engineering - RDT

At RDT, our primary focus is our PEOPLE. We support our employees in professional and individual development. With our flat hierarchy, commitment and values, which inspire them to do their best. We pursue our PEOPLE’s work satisfaction and can guarantee highest quality, which leads to our second mission – our CLIENTS. We, our PEOPLE, provide engineering solutions that enable our customers to have a competitive advantage in efficiency, flexibility and costs.

Thanks to our PEOPLE, we have supplied the best engineering services since 2007 and offer the best and most flexible terms in the market for engineering services.

Be part of our missions and join RDT in Denmark and Sweden.