Paid Advertisement Specialist
OneBullExUnited Arab Emirates5 hours ago
Full-timeMarketing, Sales
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OneBullEx is a next-generation crypto futures exchange engineered for speed, reliability, and innovation. Our platform delivers advanced trading capabilities, including the AI-powered 300 SPARTANS trading bots designed for automated, high-precision strategies. Built using cutting-edge AI and machine learning, OneBullEx ensures real-time execution and stability even during periods of intense market volatility. With a user-centric interface and transparent risk management, we empower traders to operate confidently in fast-moving digital asset markets.
We are seeking a Paid Advertising Specialist to join our growing team and take the lead in developing, executing, and optimising our global digital advertising initiatives.
Job Description:
We are seeking a Paid Advertising Specialist to join our growing team and take the lead in developing, executing, and optimising our global digital advertising initiatives.
Job Description:
- Plan, launch, and manage paid advertising campaigns across major platforms (Google Ads, Meta, Twitter/X, TikTok, YouTube, and programmatic networks), with a core focus on Web3 audiences and crypto exchange user acquisition.
- Develop and execute acquisition and remarketing strategies targeting both retail and institutional traders in the crypto and futures trading ecosystem.
- Manage campaign budgets, bidding strategies, and daily optimisations to maximise ROI, reduce CPA, and enhance user conversion quality.
- Conduct A/B tests on creatives, audiences, and landing pages to continuously improve funnel performance for exchange registrations, deposits, and trading activity.
- Track and analyse key performance metrics (CTR, CVR, CPL, ROAS, CAC, LTV) across Web2 and Web3 ad ecosystems, incorporating on-chain data insights where relevant.
- Work closely with design, product, and content teams to ensure cohesive messaging, consistent branding, and aligned user journeys across both CEX and DEX acquisition funnels.
- Monitor competitor ads, market movements, and ad-platform algorithm updates to proactively refine bidding, targeting, and creative strategies.
- Produce weekly and monthly performance reports detailing results, insights, and growth opportunities grounded in Web3 user behaviour and exchange KPIs.
- Build and maintain strong relationships with ad platforms, blockchain communities, agencies, and affiliate networks to scale user acquisition efficiently.
- Strategic Leadership – Play a pivotal role in shaping and scaling a global crypto exchange from the earliest stages.
- Team Impact – Influence the culture, processes, and marketing foundation of a company at the forefront of digital asset trading.
- Growth Potential – Work with a leadership team committed to rapid international expansion
- Attractive Package – Competitive compensation plus relocation support for qualified candidates.
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