Product Manager

About the Role

We are looking for a strong EdTech Product Manager who will take ownership of our educational product and scale it to international markets.

You will own the entire educational ecosystem end-to-end: from customer experience to product expansion.

Scope of responsibility:

• Product ownership and evolution of our educational system
• Launch and adaptation for international markets (Europe: Finland, Germany)
• Optimization of the customer experience (500+ students completed the program)
• Collaboration with a team of 50+ people (mentors, curators, assistants)
• Direct reporting to the CEO

Key Responsibilities

International Product Expansion (40%)

Adapting the product for the new market:

• Localize the program
• Find and hire local mentors
• Adjust pricing and packaging for European purchasing power
• Ensure technical compliance — GDPR, VAT, platform adaptation

Go-to-market preparation:

• Create marketing materials
• Adapt success stories and case studies
• Build go-to-market strategy for each country

Customer Experience Optimization (30%)

Analyze & improve the customer journey:

• Identify friction points, drop-offs, confusion
• Simplify and shorten the client pathway
• Unify fragmented touchpoints into a streamlined system
• Remove unnecessary steps

Data-driven improvements:

• Track core metrics: completion rate, satisfaction, time to offer
• Identify bottlenecks and improvement opportunities
• Test hypotheses, implement changes, measure impact

Reduce operational costs:

• Automate manual processes where possible
• Optimize the ratio of mentors/curators/assistants
• Reduce cost of delivery without reducing quality

Education Content Development (20%)

Work with subject-matter experts:

• Hire mentors for new markets
• Coordinate content creation
• Ensure content quality and relevance

Instructional design:

• Build structured learning paths (junior / mid / senior)
• Develop curriculum materials, workshops, resources
• Format content for different formats (video, text, interactive)

Product Operations & Processes (10%)

Operational process setup:

• Document all program processes
• Create SOPs for mentors and curators
• Improve cross-team workflows

Team coordination:

• Work with a product & delivery team
• Align product with marketing, sales, ops
• Serve as the key link between CEO and execution teams