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About the Role
We are looking for a strong EdTech Product Manager who will take ownership of our educational product and scale it to international markets.
You will own the entire educational ecosystem end-to-end: from customer experience to product expansion.
Scope of responsibility:
- Product ownership and evolution of our educational system
- Launch and adaptation for international markets (Europe: Finland, Germany)
- Optimization of the customer experience (500+ students completed the program)
- Collaboration with a team of 50+ people (mentors, curators, assistants)
- Direct reporting to the CEO
Key Responsibilities
International Product Expansion (40%)
Adapting the product for the new market:
- Localize the program
- Find and hire local mentors
- Adjust pricing and packaging for European purchasing power
- Ensure technical compliance — GDPR, VAT, platform adaptation
Go-to-market preparation:
- Create marketing materials
- Adapt success stories and case studies
- Build go-to-market strategy for each country
Customer Experience Optimization (30%)
Analyze & improve the customer journey:
- Identify friction points, drop-offs, confusion
- Simplify and shorten the client pathway
- Unify fragmented touchpoints into a streamlined system
- Remove unnecessary steps
Data-driven improvements:
- Track core metrics: completion rate, satisfaction, time to offer
- Identify bottlenecks and improvement opportunities
- Test hypotheses, implement changes, measure impact
Reduce operational costs:
- Automate manual processes where possible
- Optimize the ratio of mentors/curators/assistants
- Reduce cost of delivery without reducing quality
Education Content Development (20%)
Work with subject-matter experts:
- Hire mentors for new markets
- Coordinate content creation
- Ensure content quality and relevance
Instructional design:
- Build structured learning paths (junior / mid / senior)
- Develop curriculum materials, workshops, resources
- Format content for different formats (video, text, interactive)
Product Operations & Processes (10%)
Operational process setup:
- Document all program processes
- Create SOPs for mentors and curators
- Improve cross-team workflows
Team coordination:
- Work with a product & delivery team
- Align product with marketing, sales, ops
- Serve as the key link between CEO and execution teams
Key Skills
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