Senior Manager, Regional Consumer Research & Insights - Europe
SandiskGermany11 hours ago
Full-timeMarketing
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Company Description
Sandisk understands how people and businesses consume data and we relentlessly innovate to deliver solutions that enable today’s needs and tomorrow’s next big ideas. With a rich history of groundbreaking innovations in Flash and advanced memory technologies, our solutions have become the beating heart of the digital world we’re living in and that we have the power to shape.
Sandisk meets people and businesses at the intersection of their aspirations and the moment, enabling them to keep moving and pushing possibility forward. We do this through the balance of our powerhouse manufacturing capabilities and our industry-leading portfolio of products that are recognized globally for innovation, performance and quality.
Sandisk has two facilities recognized by the World Economic Forum as part of the Global Lighthouse Network for advanced 4IR innovations. These facilities were also recognized as Sustainability Lighthouses for breakthroughs in efficient operations. With our global reach, we ensure the global supply chain has access to the Flash memory it needs to keep our world moving forward.
Job Description
The Senior Manager of Regional Consumer Research & Insights is a new position within Sandisk’s Global Consumer Insights & Analytics (“CIA”) function. The mission of CIA is to enable our “Consumer at the Center” strategy, by driving consumer centricity into decision-making that drives company growth. This regional research role will be responsible for working with the regional Sales & Marketing teams to identify consumer & shopper learning needs, execute associated learning plans, and deliver critical consumer and market insights. This work will involve deeply understanding shopper journeys for key retailers and channels, as well as working across the global CIA team to identify and deliver critical learning to the region at Sales Training events and otherwise as needed through the year.
We are seeking a proactive, collaborative leader with cross-functional insights experience and an ability to thrive in a fast-paced, dynamic environment. You must possess strong leadership qualities, take ownership of the learning agenda for the regional Sales and Marketing teams at Sandisk, establish best practices, and build strong partnerships across the organization.
Essential Duties And Responsibilities
Sandisk thrives on the power and potential of diversity. As a global company, we believe the most effective way to embrace the diversity of our customers and communities is to mirror it from within. We believe the fusion of various perspectives results in the best outcomes for our employees, our company, our customers, and the world around us. We are committed to an inclusive environment where every individual can thrive through a sense of belonging, respect and contribution.
Sandisk is committed to offering opportunities to applicants with disabilities and ensuring all candidates can successfully navigate our careers website and our hiring process. Please contact us at [email protected] to advise us of your accommodation request. In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.
Sandisk understands how people and businesses consume data and we relentlessly innovate to deliver solutions that enable today’s needs and tomorrow’s next big ideas. With a rich history of groundbreaking innovations in Flash and advanced memory technologies, our solutions have become the beating heart of the digital world we’re living in and that we have the power to shape.
Sandisk meets people and businesses at the intersection of their aspirations and the moment, enabling them to keep moving and pushing possibility forward. We do this through the balance of our powerhouse manufacturing capabilities and our industry-leading portfolio of products that are recognized globally for innovation, performance and quality.
Sandisk has two facilities recognized by the World Economic Forum as part of the Global Lighthouse Network for advanced 4IR innovations. These facilities were also recognized as Sustainability Lighthouses for breakthroughs in efficient operations. With our global reach, we ensure the global supply chain has access to the Flash memory it needs to keep our world moving forward.
Job Description
The Senior Manager of Regional Consumer Research & Insights is a new position within Sandisk’s Global Consumer Insights & Analytics (“CIA”) function. The mission of CIA is to enable our “Consumer at the Center” strategy, by driving consumer centricity into decision-making that drives company growth. This regional research role will be responsible for working with the regional Sales & Marketing teams to identify consumer & shopper learning needs, execute associated learning plans, and deliver critical consumer and market insights. This work will involve deeply understanding shopper journeys for key retailers and channels, as well as working across the global CIA team to identify and deliver critical learning to the region at Sales Training events and otherwise as needed through the year.
We are seeking a proactive, collaborative leader with cross-functional insights experience and an ability to thrive in a fast-paced, dynamic environment. You must possess strong leadership qualities, take ownership of the learning agenda for the regional Sales and Marketing teams at Sandisk, establish best practices, and build strong partnerships across the organization.
Essential Duties And Responsibilities
- Lead the development and execution of consumer and shopper learning plans focused on shopper journeys and regional shopper behavior, inclusive of qualitative and quantitative primary research and analysis of market data and reports, on time and on budget,
- Represent Consumer Insights & Analytics (CIA) function at Sandisk for the regional Product and Marketing teams across all product segments (SSDs internal/external, USB, cards, accessories),
- Lead regional “shopper journeys” data and insights to inform go-to-market plan optimization,
- Partner with the Marketing team to lead Media and Campaign effectiveness measurement, and
- Choose and nurture relationships with key suppliers/vendors for core research work.
- 5+ years relevant experience in a consumer-facing organization (technology, consumer electronics, or CPG industries preferred), with demonstrated abilities to translate business objectives into consumer learning plans, and
- A mastery of primary research execution tools and applications, including experience in both deep qualitative research and quantitative research/data analysis, consumer-generated data, and market data.
- Strong communication and relationship-building skills, with the ability to generate, summarize, and persuasively communicate data in terms of insights and consumer “stories,”
- The ideal candidate will be a proactive thought leader with strong verbal/communications skills and a thoughtful and persuasive personal style,
- Ability to distill complex and at times contradictory consumer data and insights into compelling, data-based stories and recommendations,
- Confidence and presence collaborating with and presenting to marketing & sales teams and leadership,
- Ability to effectively manage projects at both the strategic and executional level,
- Ability to lead a relationship and manage outcomes with suppliers, and
- A self-starter comfortable in a project-oriented, high-growth environment.
- Proficiency in DIY quantitative platforms, market data (e.g., IRI, Circana) and MS Office capabilities. Programming skills and languages not necessary but welcomed.
Sandisk thrives on the power and potential of diversity. As a global company, we believe the most effective way to embrace the diversity of our customers and communities is to mirror it from within. We believe the fusion of various perspectives results in the best outcomes for our employees, our company, our customers, and the world around us. We are committed to an inclusive environment where every individual can thrive through a sense of belonging, respect and contribution.
Sandisk is committed to offering opportunities to applicants with disabilities and ensuring all candidates can successfully navigate our careers website and our hiring process. Please contact us at [email protected] to advise us of your accommodation request. In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.
Key Skills
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