Product Designer
FreshDirectTurkey16 hours ago
Full-timeDesign, Art/Creative +1
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Brief Description
UX Designer
Join FreshDirect’s tech and product teams in Istanbul. FreshDirect has been New York’s most trusted online grocery brand for over 20 years. Our name is well known across the city, and our delivery trucks are seen in every neighborhood. As a sponsor of the New York Yankees, we are proudly connected to the city and its culture.
We deliver the freshest, highest-quality groceries and food in New York. Imagine fish caught in Iceland, served on a dinner table the next day. With more than 12,000 products—many only available on FreshDirect—we bring both everyday groceries and rare produce directly to New Yorkers’ homes. Our team of 3,000 people works out of a 60,000 m² fulfillment center only minutes from Manhattan. FreshDirect is more than a delivery service—it’s part of daily life in the city.
Our tech and product teams are what make this possible. Now, we’re growing our team in Istanbul to improve the experience even further—through our website, mobile apps, and the systems behind logistics, personalization, and AI. Whether you're launching a new feature or improving performance, your work will directly impact how New Yorkers buy their food.
FreshDirect is owned by the founders of BiTaksi and Getir—companies known for combining operations and technology at scale. Our Istanbul office is a villa in Levent—the same place where Getir began. We offer a focused but fun environment where founders are close by and ideas move fast. You’ll collaborate with our New York team and will visit our New York offices from time to time. Join us to build products and new technologies that serve millions of people every day.
Expected Experience: 4+ years in Product/UX Design
Responsibilities, And Qualifications
UX Designer
Join FreshDirect’s tech and product teams in Istanbul. FreshDirect has been New York’s most trusted online grocery brand for over 20 years. Our name is well known across the city, and our delivery trucks are seen in every neighborhood. As a sponsor of the New York Yankees, we are proudly connected to the city and its culture.
We deliver the freshest, highest-quality groceries and food in New York. Imagine fish caught in Iceland, served on a dinner table the next day. With more than 12,000 products—many only available on FreshDirect—we bring both everyday groceries and rare produce directly to New Yorkers’ homes. Our team of 3,000 people works out of a 60,000 m² fulfillment center only minutes from Manhattan. FreshDirect is more than a delivery service—it’s part of daily life in the city.
Our tech and product teams are what make this possible. Now, we’re growing our team in Istanbul to improve the experience even further—through our website, mobile apps, and the systems behind logistics, personalization, and AI. Whether you're launching a new feature or improving performance, your work will directly impact how New Yorkers buy their food.
FreshDirect is owned by the founders of BiTaksi and Getir—companies known for combining operations and technology at scale. Our Istanbul office is a villa in Levent—the same place where Getir began. We offer a focused but fun environment where founders are close by and ideas move fast. You’ll collaborate with our New York team and will visit our New York offices from time to time. Join us to build products and new technologies that serve millions of people every day.
Expected Experience: 4+ years in Product/UX Design
Responsibilities, And Qualifications
- Product & Experience Design: Deliver user flows, wireframes, prototypes, and polished UI for key features across web and mobile platforms
- User Research & Discovery: Conduct surveys, interviews, and usability tests, translating data into actionable insights and product opportunities
- Cross-Functional Collaboration: Work closely with product and engineering teams to define requirements, align on solutions and communicate design decisions clearly to stakeholders
- User Advocacy: Champion the users’ needs throughout the product development lifecycle, ensuring designs meet accessibility standards and serve a diverse set of customers
- 4+ years of experience in UX, UI, or Product Design, ideally in consumer-facing digital products
- Proficiency with Figma and modern prototyping tools
- Strong portfolio demonstrating end-to-end product thinking, high-quality execution, and measurable impact
- Experience working in agile, cross-functional product teams
- Strong communication skills and comfort presenting to leadership
Key Skills
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