At Foxelli, we’re building more than e-commerce brands — we’re building a tribe of thoughtful humans: AI enthusiasts, curious builders, and ambitious minds who care about doing meaningful work together. Ten years in, our D2C brands reach millions and generate over $20M annually. Our focus stays simple: create products customers love and a team that actually enjoys building them.

If you love to learn, experiment, think boldly, make decisions, and build things that matter — you’ll feel at home with us.

WHY JOIN FOXELLI?

Foxelli is a place for people who think deeply, learn quickly, automate repetitive work, enjoy spending time together, and build things that matter. We work hard, joke often, and don’t take ourselves too seriously.

If you’re excited about AI, eager to learn, and want to create work that genuinely means something with people who care, you’ll feel right at home with us — no matter where you are in your career.

THE ROLE

As a Paid Adds Specialist (AI Optimization), you will play a pivotal role in shaping our brand communication strategy and executing high-impact paid advertising campaigns. You’ll be responsible for crafting and implementing cross-channel and omnichannel strategies that drive engagement, maximize conversions, and enhance the customer experience. With your expertise in budget allocation across multiple platforms, you’ll ensure a seamless and personalized buyer journey. Your primary focus will be on optimizing campaign performance and delivering measurable results, all while contributing to the overall success and growth of our organization. This is a unique opportunity to make a meaningful impact and help drive our marketing efforts to new heights.

RESPONSIBILITIES

• Campaign Strategy & Execution: Develop, implement, and continuously optimize paid advertising campaigns across platforms (Meta, Google, TikTok, etc.) to drive performance and achieve business objectives.
• Performance Analysis & Reporting: Create detailed weekly and monthly performance reports, analyzing key metrics to identify trends, opportunities, and areas for improvement.
• Data-Driven Optimization: Leverage campaign data to scale budgets effectively, refine targeting, and enhance CPAs, conversion rates, and overall ROI.
• Cross-Functional Collaboration: Work closely with the creative team to design compelling content tailored to specific buyer personas, ensuring ads resonate with target audiences.
• Best Practices & Knowledge Sharing: Partner with fellow media buyers to share insights, strategies, and best practices, fostering continuous improvement and innovation across the team.
• Continuous Learning & Innovation: Stay updated on industry trends, emerging platforms, and new advertising technologies to ensure campaigns remain cutting-edge and competitive.

SKILLS & EXPERIENCE

• DTC Ecommerce Focus (Top Priority): Candidates with hands-on experience working with direct-to-consumer ecommerce brands will be given absolute priority. We’re looking for someone who understands the DTC ecosystem and knows how to scale performance in that space.
• At least 2-3 Years of Paid Advertising Experience: Proven experience managing campaigns on platforms like Meta, Google, TikTok, with a focus on driving measurable results and optimizing for KPIs such as CPA, ROI, and conversions.
• Strong Analytical Skills: Expertise in analyzing campaign data and using tools like Google Analytics and Ads Managers to optimize performance and scale campaigns effectively.
• Fluent English Communication: Strong verbal and written communication skills in English, with the ability to present data, collaborate with teams, and explain strategies clearly.
• Team Collaboration & Leadership: Ability to work with creative and media teams, share best practices, and mentor junior team members to drive collective success.
• Proactive Problem-Solving: Self-starter with a solution-oriented mindset, able to identify challenges and take quick action to resolve them.
• Continuous Learning: Passion for staying updated on industry trends, new tools, and emerging platforms to keep campaigns cutting-edge.
• Deadline-Driven: Experience managing multiple campaigns in a fast-paced environment, consistently meeting deadlines and achieving campaign goals.

THE RECRUITMENT PROCESS

1. Apply — A simple form that helps us know who’s stepping into our world.
2. DiSC Assessment + Ribbon AI Interview — DiSC shows how you work with people. Ribbon is a short, guided video step that helps us understand your thinking style in a calm, private space
3. Text Task — A small real-work challenge so we can see how you approach problems in action.
4. Interview — A conversation with your manager to feel the work chemistry, get to know each other, and explore what we could build together

FIXED SERVICE FEE

€1,400 - € 3,000 after taxes. We are open to discussing your expectations, depending on your skills, competencies, and experience.

❕Please note that this role is based on a contractor/freelance agreement.

PERKS & BENEFITS

• Full flexibility with your schedule in a fully remote setting, while Hubstaff ensures transparency and fairness.
• Complimentary gym memberships and company-sponsored outdoor adventures for your strength and to keep your physical well-being in check.
• A personal development budget is at your disposal for your personal and professional growth to ensure you keep growing continuously.
• Generous paid time off, including parental leave and vacation days, to recharge and rejuvenate and ensure you’re well-rested.
• A budget for your home office setup so you’re comfortable working how you like and where you like.
• Strong company culture and a network of unique individuals that celebrate you.

ELIGIBILITY & LOCATION REQUIREMENTS

❕This role is 100% remote.

• Our tribe works primarily in the Eastern European Time Zone (EET — UTC+2/UTC+3). We also use Revolut for payments, so we are open to hiring candidates in countries where Revolut payments are supported.
• For full-time roles, we ask that you’re available for at least 5 hours during typical EET working hours — it keeps collaboration smooth and communication easy.(This doesn’t apply to part-time roles.)

Currently, we are hiring in Albania, Bosnia and Herzegovina, Croatia, Czech Republic, Estonia, Greece, Georgia, Kosovo, Latvia, Lithuania, Moldova, Montenegro, North Macedonia, Poland, Portugal, Romania, Slovakia, Malta, Slovenia, Serbia, Cyprus, Bulgaria, Hungary, Netherlands, the United Kingdom, and South Africa.