Digital Designer
Under ArmourUnited States19 days ago
Full-timeDesign
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About The Company
Under Armour is a globally recognized leader in athletic apparel, footwear, and accessories dedicated to empowering athletes and sports enthusiasts to achieve their best. Driven by innovation and a commitment to sustainability, the company fosters a culture that celebrates progress, teamwork, and equality. Under Armour’s core values—Act Sustainably, Celebrate the Wins, Fight on Together, Love Athletes, and Stand for Equality—serve as guiding principles that shape its organizational culture and strategic initiatives. With a focus on delivering cutting-edge products and digital experiences, Under Armour continuously strives to inspire and motivate its community through high-performance gear and compelling digital storytelling. The company’s dedication to diversity, inclusion, and social responsibility underscores its mission to create a positive impact both within the organization and beyond.
About The Role
The Digital Designer is a vital member of Under Armour’s Digital Creative Team, responsible for elevating the online consumer experience across various digital channels. This role involves designing innovative, user-centric digital assets for the website, email campaigns, display advertising, paid social media, and loyalty programs. The Digital Designer will work in close collaboration with cross-functional teams—including website, performance marketing, and creative leadership—to develop compelling digital narratives that align with brand standards and resonate with target audiences. Reporting to the Creative Director – Digital, this position demands a highly skilled, versatile designer with a keen eye for detail, a strong understanding of digital marketing trends, and the ability to adapt to evolving consumer behaviors. The role emphasizes strategic thinking, creative excellence, and a consumer-first approach to drive engagement, conversions, and brand loyalty. The Digital Designer must be proactive, innovative, and capable of delivering high-quality work both independently and within team settings, ensuring all digital assets are on-brand, optimized for performance, and aligned with business objectives.
Qualifications
At Under Armour, we are committed to fostering an inclusive environment where all individuals are treated with respect and dignity. We provide equal employment opportunities to all applicants and teammates regardless of race, color, religion, sex, pregnancy, national origin, age, disability, marital status, sexual orientation, gender identity, gender expression, genetic information, military or veteran status, family or paternal status, or any other characteristic protected by law.
Under Armour is a globally recognized leader in athletic apparel, footwear, and accessories dedicated to empowering athletes and sports enthusiasts to achieve their best. Driven by innovation and a commitment to sustainability, the company fosters a culture that celebrates progress, teamwork, and equality. Under Armour’s core values—Act Sustainably, Celebrate the Wins, Fight on Together, Love Athletes, and Stand for Equality—serve as guiding principles that shape its organizational culture and strategic initiatives. With a focus on delivering cutting-edge products and digital experiences, Under Armour continuously strives to inspire and motivate its community through high-performance gear and compelling digital storytelling. The company’s dedication to diversity, inclusion, and social responsibility underscores its mission to create a positive impact both within the organization and beyond.
About The Role
The Digital Designer is a vital member of Under Armour’s Digital Creative Team, responsible for elevating the online consumer experience across various digital channels. This role involves designing innovative, user-centric digital assets for the website, email campaigns, display advertising, paid social media, and loyalty programs. The Digital Designer will work in close collaboration with cross-functional teams—including website, performance marketing, and creative leadership—to develop compelling digital narratives that align with brand standards and resonate with target audiences. Reporting to the Creative Director – Digital, this position demands a highly skilled, versatile designer with a keen eye for detail, a strong understanding of digital marketing trends, and the ability to adapt to evolving consumer behaviors. The role emphasizes strategic thinking, creative excellence, and a consumer-first approach to drive engagement, conversions, and brand loyalty. The Digital Designer must be proactive, innovative, and capable of delivering high-quality work both independently and within team settings, ensuring all digital assets are on-brand, optimized for performance, and aligned with business objectives.
Qualifications
- Outstanding portfolio demonstrating best-in-class digital design solutions
- Minimum of 2 years experience in a digital design role
- BFA or relevant degree in graphic design, visual communications, or related field
- Proficiency with Figma and Adobe Creative Suite (Photoshop, Illustrator, XD)
- Strong understanding of typography, layout, color theory, and visual hierarchy
- Knowledge of e-commerce, email marketing, social media, and performance marketing channels
- Familiarity with motion graphics, video editing software (After Effects, Premiere) is a plus
- Solid understanding of UX/UI principles and front-end development basics
- Excellent verbal and written communication skills
- Ability to manage multiple projects simultaneously and meet deadlines
- Passion for sports, fitness, and retail industries
- Awareness of current cultural and design trends, including generative AI and social content creation
- Create innovative and engaging digital assets for website, email campaigns, display ads, paid social, and loyalty programs
- Collaborate with creative leadership, marketing teams, external agencies, and partners to develop cohesive digital experiences
- Leverage data and insights to inform design decisions that enhance user engagement and conversion rates
- Ensure all digital content aligns with brand standards and communicates the brand’s DNA effectively
- Stay updated on emerging digital trends, tools, and best practices to continually elevate the quality of work
- Develop wireframes, prototypes, and visual concepts to communicate ideas effectively
- Support the integration of motion graphics and video content into digital campaigns when applicable
- Participate in creative reviews and provide constructive feedback to maintain high standards of quality
- Manage multiple projects efficiently, prioritizing tasks to meet deadlines and project goals
- Paid volunteer days to support community initiatives
- Under Armour merchandise discounts
- Competitive 401(k) plan with company matching
- Maternity and parental leave for eligible employees
- Comprehensive health and wellness programs, including fitness discounts and resources
- Opportunities for professional growth and career advancement within a global organization
At Under Armour, we are committed to fostering an inclusive environment where all individuals are treated with respect and dignity. We provide equal employment opportunities to all applicants and teammates regardless of race, color, religion, sex, pregnancy, national origin, age, disability, marital status, sexual orientation, gender identity, gender expression, genetic information, military or veteran status, family or paternal status, or any other characteristic protected by law.
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