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Context
Withinthe HQ Lacoste Client & Data team, the Customer Analytics team ensuresthat all the strategic and tactical decisions are driven by relevant CustomerInsights.
TheCustomer Analytics Team Works Transversally With Following Teams
DevelopCustomer Knowldege and make it a lever of Business growth through
WorkingExperience : a first experience (1-2 years) as a data analystpreferably in Marketing / Retail environment
Skills
Withinthe HQ Lacoste Client & Data team, the Customer Analytics team ensuresthat all the strategic and tactical decisions are driven by relevant CustomerInsights.
TheCustomer Analytics Team Works Transversally With Following Teams
- The other Client & Data Teams (Community Strategy team, CustomerEngagement Project team)
- The other business teams (Campaign Management Team, Digital Flagship,Retail, etc)
- The business teams in the markets(Marketing Directors & CRM Managers)
- The IT teams
DevelopCustomer Knowldege and make it a lever of Business growth through
- Providing relevant kpis for the deploymentand/or reshaping of our loyalty programs
- Advising on the best customers segments toanimate and relevant offers and activations to set up through the analysis ofcustomer behaviours and customers extracts
- Measuring the success of our loyaltyprograms and all the customer activations carried out by the markets (~15markets)
- Creating and/or Designing relevant reportsto enable the different teams (HQ & Markets) to track their performance
- Carrying out Adhoc analysis to helpmarkets and HQ teams (Brand Experience, Digital Flagship, Products etc…) to geta deeper understanding of their customers
WorkingExperience : a first experience (1-2 years) as a data analystpreferably in Marketing / Retail environment
Skills
- Solid analytical / statistical knowledge
- Experience working with large databases
- Coding expertise (SQL / Python / R)
- Strong knowledge of Dataiku
- Familiar with using data visualization tools (such asQlik Sense)
- Fluent in English
- Curious , Rigorous and Team spirit oriented
Key Skills
Ranked by relevance
campaign management
data visualization
python
sql
crm
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- Posted
- Nov 27, 2025
- Type
- Full-time
- Level
- Mid-Senior
- Location
- Paris
- Company
- Lacoste
Industries
Retail Apparel
Fashion
Categories
Information Technology
Related Jobs
3 roles aligned with this opportunity
View Job Details
Related
FOOTWEAR DATA & ANALYTICS MANAGER (F/H)
2026-05-10
Full-time
Director
France
Retail Apparel
Research
View Job Details
Related
ALTERNANCE - Data & CRO Analyst (H/F)
2026-05-04
Full-time
Entry
France
Retail Apparel
Information Technology
View Job Details
Related
Coordinator, Data & Analytics Footwear (F/H)
2026-01-03
Full-time
Mid-Senior
France
Retail Apparel
Information Technology