Title: Product Manager CRM - Expert Dynamics

Location: Brussels, Belgium

Duration: 7 months

Mode: Hybrid

Languages: French & English

Job Description

Product Manager to lead the CRM product line as part of its transformation to Microsoft Dynamics 365.

This key role must:

• Define the product vision (roadmap, priorities, alignment with business needs).
• Orchestrate collaboration between IT teams, integrators, and end users.
• Ensure adoption and evolution of the CRM/CMT product team.
• Profile sought: An experienced Product Manager (10+ years) with CRM expertise (5+ years in Dynamics 365) and an understanding of public sector issues.
• The candidate must combine strategic vision, technical knowledge, and the ability to bring together stakeholders.
• The mission is planned for a period of 6 months, renewable for 6 months.

CRM Product Experience:

5+ years in CRM product management (Salesforce, Dynamics 365, or similar solutions).

In-depth knowledge of Dynamics 365:

• Modules Customer Engagement (Sales, Customer Service, Marketing).
• Power Platform (Power Apps, Power Automate, Power BI).
• Integrations (APIs, connectors with legacy or cloud systems).

Experience in CRM migration/transformation:

• Moving from a monolithic system to a composable ecosystem (e.g., Siebel → Dynamics 365).
• Data management (quality, governance, GDPR compliance).

Understanding of technical issues:

• Hybrid architecture (Azure, integration with on-premise systems).
• Security and compliance (IAM, encryption, audits).
• Licensing and costs (Dynamics 365 license optimization).
• Product Leadership & Strategic Vision

Definition of the product roadmap:

• Ability to prioritize features according to business needs and technical constraints.
• Alignment with ETNIC's global strategy (digital transformation, user orientation).
• Backlog management (tools like Azure DevOps, Jira).

Collaboration with stakeholders:

• IT: DevOps teams, architects, integrators.
• Professions: End users, functional managers.
• Direction : Sponsors du programme (ex : CODIR, sponsors Imajines_Next).
• Vendors: Microsoft partners, integrators.

Change Management:

• Collaboration with the Change Manager to ensure adoption.
• Training and documentation (user guides, webinars, supports).
• Public Sector & Regulatory Environment

Experience in the public/parapublic sector:

• Understanding of administrative processes (budgets, tenders, accountability).
• Management of regulatory constraints (GDPR, Walloon/Brussels decrees).
• Knowledge of public procurement:
• Experience in drafting specifications and selecting suppliers.
• Negotiation with integrators (contracts, SLAs).

Methodologies & Tools

Certifications (a plus):

• Product Management (ex : Certified Scrum Product Owner, SAFe Product Manager).
• Dynamics 365 (ex : MB-900, PL-200).

Working methods:

• Agile/Scrum (sprints, retrospectives, priorisation).
• Lean Startup (MVP, user testing, iterations).

Tools:

• Product management: Azure DevOps, Jira, Confluence.
• Collaboration : Teams, Miro, SharePoint.
• Analytique : Power BI, Dynamics 365 Customer Insights.

Skills:

• Agile
• Analytique : Power BI, Dynamics 365 Customer Insights
• Collaboration : Teams, Miro, SharePoint
• Experience in CRM migration/transformation
• Product management: Azure DevOps, Jira, Confluence.
• CRM Product Management (Salesforce, Dynamics 365, or similar solutions)
• Lean startup
• SCRUM