Project Manager
EXLIndia8 days ago
Full-timeProject Management, Information Technology
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Web Personalization (Marketing Activation)
- Expertise in Adobe Target, A/B testing and digital channel optimization
- Focus on personalized customer experiences
- Hands on with Adobe Analytics, Tealium, Adobe CJA, and third-party tools
- Enhancing digital journeys and campaign effectiveness
- Development and implementation using Adobe Experience Manager (AEM)
- Content creation for Bank’s websites, forms and offers
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