Senior Product Manager – UX & Conversion

Location: London (Hybrid – 3 days in office)

Type: Permanent, Full-time

Salary: £70,000–£90,000 (DOE)

The Opportunity

We’re hiring a Senior Product Manager to own and optimise the most commercially critical part of a high-traffic B2C customer journey — the moment where intent turns into purchase.

This is a senior individual contributor role with end-to-end ownership of conversion, trust, and transactional experiences across product detail pages, cart, checkout, payment flows, and account creation. The work you deliver will have a direct, measurable impact on revenue, customer confidence, and long-term retention.

You’ll operate in a mature digital product environment, working closely with UX, Engineering, Data, and Commercial teams to identify friction, validate opportunities through experimentation, and ship high-impact improvements.

What You’ll Be Doing

Conversion & Experience Ownership

• Own and optimise transactional UX across PDPs, cart, checkout, payments, and account creation
• Ruthlessly prioritise initiatives that improve conversion rate, AOV, attachment rate, and customer confidence
• Design and implement trust signals, reassurance messaging, and friction-reduction strategies at high-intent moments

Discovery, Data & Experimentation

• Lead continuous qualitative and quantitative discovery to understand user behaviour and drop-off drivers
• Design and run A/B tests and structured experiments to validate hypotheses before development
• Translate behavioural insight into clear product opportunities and shipped improvements

Product Strategy & Roadmapping

• Own the roadmap for conversion and trust-related initiatives
• Balance commercial impact, customer value, and delivery effort in prioritisation decisions
• Clearly articulate trade-offs and outcomes to senior stakeholders

Cross-Functional Leadership

• Partner closely with UX/UI designers to deliver intuitive, confidence-building experiences
• Work with engineers to improve performance, reliability, and recovery journeys
• Collaborate with data, marketing, and growth teams to ensure consistency across the funnel

Measurement & Impact

• Define, track, and act on KPIs including conversion rate, funnel completion, payment success, and attachment
• Ensure robust analytics and tracking are in place for all experiments and improvements
• Communicate insights and results clearly to senior stakeholders

What We’re Looking For

Experience

• 5+ years in product management, with experience at Senior or Lead level
• Proven track record delivering measurable conversion or revenue uplift through UX optimisation
• Direct ownership of checkout, payment, or other transactional flows

Skills & Strengths

• Strong expertise in conversion rate optimisation (CRO) and experimentation
• Excellent analytical skills with the ability to turn data into clear decisions
• Deep understanding of UX principles and customer behaviour
• Confident stakeholder management and cross-functional leadership
• Comfortable operating in ambiguity and solving complex problems with evidence

Tools & Ways of Working

• Experience with Agile or dual-track Agile environments
• Familiarity with tools such as JIRA, Figma, GA4, experimentation and session replay platforms

Background (Nice to Have)

• High-traffic B2C, e-commerce, marketplace, or travel environments
• Experience optimising trust, reassurance, and high-intent decision points

Why Apply?

• Own a high-impact, revenue-critical domain
• Work closely with design, engineering, and commercial teams
• High autonomy with clear ownership and accountability
• Hybrid working with a collaborative in-office culture
• Competitive salary and strong benefits package

This role is being advertised confidentially. Company details will be shared at interview stage.